Mijatović, Nevena

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Big Suppla: Challenging the Common View of the Supplements and Herbs Industry Affects the Willingness to Try and Recommend Their Products

Mijatović, Nevena; Šljivić, Jasmina; Tošić, Nemanja; Conić, Ljubica; Petrović, Marija; Žeželj, Iris

(Bratislava: Institute of Experimental Psychology Centre of Social and Psychological Sciences Slovak Academy of Sciences, 2022)

TY  - JOUR
AU  - Mijatović, Nevena
AU  - Šljivić, Jasmina
AU  - Tošić, Nemanja
AU  - Conić, Ljubica
AU  - Petrović, Marija
AU  - Žeželj, Iris
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2786
AB  - Resorting to complementary/alternative medical (CAM) therapies can lead to bad health outcomes or interfere with officially recommended therapies. CAM use is, nevertheless, widespread and growing. This could be partially due to the perception of the CAM industry as powerless and non-profit oriented, in contrast to the pharmaceutical industry (“Big Pharma”). In reality, both industries are highly profitable and powerful; to highlight this similarity, science communicators coined the term “Big Suppla”. Drawing from a sample of 242 participants upon all exclusions, we experimentally tested whether varying these attributes in presenting the industries impacts consumers’ evaluation of the two categories of products (herbs and supplements) and their willingness to try and recommend them. We also tested whether the effect is moderated by conspiratorial thinking, and whether it is due to a change in trust. All hypotheses were pre-registered. As expected, participants who read the Big Suppla vignette decreased the endorsement of both supplements and herbs, whilst, against our hypotheses, there were no significant changes in endorsement in the contrasting “Baby Suppla” group. Conspiratorial thinking was related to more endorsement of CAM, but it did not moderate the experimental effects. We also did not observe the expected mediation by trust. Our most robust results corroborate the idea that challenging the myth of benevolence of the CAM industry makes people more critical in evaluating its products or considering their usage. They support the intuitions of science communicators who coined the term Big Suppla, and can help in tailoring public health messages.
PB  - Bratislava: Institute of Experimental Psychology Centre of Social and Psychological Sciences Slovak Academy of Sciences
T2  - Studia Psychologica
T1  - Big Suppla: Challenging the Common View of the Supplements and Herbs Industry Affects the Willingness to Try and Recommend Their Products
IS  - 1
VL  - 64
SP  - 91
EP  - 103
DO  - 10.31577/sp.2022.01.841
ER  - 
@article{
author = "Mijatović, Nevena and Šljivić, Jasmina and Tošić, Nemanja and Conić, Ljubica and Petrović, Marija and Žeželj, Iris",
year = "2022",
abstract = "Resorting to complementary/alternative medical (CAM) therapies can lead to bad health outcomes or interfere with officially recommended therapies. CAM use is, nevertheless, widespread and growing. This could be partially due to the perception of the CAM industry as powerless and non-profit oriented, in contrast to the pharmaceutical industry (“Big Pharma”). In reality, both industries are highly profitable and powerful; to highlight this similarity, science communicators coined the term “Big Suppla”. Drawing from a sample of 242 participants upon all exclusions, we experimentally tested whether varying these attributes in presenting the industries impacts consumers’ evaluation of the two categories of products (herbs and supplements) and their willingness to try and recommend them. We also tested whether the effect is moderated by conspiratorial thinking, and whether it is due to a change in trust. All hypotheses were pre-registered. As expected, participants who read the Big Suppla vignette decreased the endorsement of both supplements and herbs, whilst, against our hypotheses, there were no significant changes in endorsement in the contrasting “Baby Suppla” group. Conspiratorial thinking was related to more endorsement of CAM, but it did not moderate the experimental effects. We also did not observe the expected mediation by trust. Our most robust results corroborate the idea that challenging the myth of benevolence of the CAM industry makes people more critical in evaluating its products or considering their usage. They support the intuitions of science communicators who coined the term Big Suppla, and can help in tailoring public health messages.",
publisher = "Bratislava: Institute of Experimental Psychology Centre of Social and Psychological Sciences Slovak Academy of Sciences",
journal = "Studia Psychologica",
title = "Big Suppla: Challenging the Common View of the Supplements and Herbs Industry Affects the Willingness to Try and Recommend Their Products",
number = "1",
volume = "64",
pages = "91-103",
doi = "10.31577/sp.2022.01.841"
}
Mijatović, N., Šljivić, J., Tošić, N., Conić, L., Petrović, M.,& Žeželj, I.. (2022). Big Suppla: Challenging the Common View of the Supplements and Herbs Industry Affects the Willingness to Try and Recommend Their Products. in Studia Psychologica
Bratislava: Institute of Experimental Psychology Centre of Social and Psychological Sciences Slovak Academy of Sciences., 64(1), 91-103.
https://doi.org/10.31577/sp.2022.01.841
Mijatović N, Šljivić J, Tošić N, Conić L, Petrović M, Žeželj I. Big Suppla: Challenging the Common View of the Supplements and Herbs Industry Affects the Willingness to Try and Recommend Their Products. in Studia Psychologica. 2022;64(1):91-103.
doi:10.31577/sp.2022.01.841 .
Mijatović, Nevena, Šljivić, Jasmina, Tošić, Nemanja, Conić, Ljubica, Petrović, Marija, Žeželj, Iris, "Big Suppla: Challenging the Common View of the Supplements and Herbs Industry Affects the Willingness to Try and Recommend Their Products" in Studia Psychologica, 64, no. 1 (2022):91-103,
https://doi.org/10.31577/sp.2022.01.841 . .
3
2

“Keep up the Good Work, Za naš Kej!” Citizens’ Passive Support to the Local Activist Group

Iguman, Sanja; Mijatović, Nevena; Nikolić, Sara

(Beograd : Institut za filozofiju i društvenu teoriju, 2022)

TY  - JOUR
AU  - Iguman, Sanja
AU  - Mijatović, Nevena
AU  - Nikolić, Sara
PY  - 2022
UR  - https://journal.instifdt.bg.ac.rs/index.php/fid/article/view/1435
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2536
AB  - Deep-rooted political turbulence, along with the present hybrid regime, have resulted in an undesirable social, economic and political milieu in Serbia. Such an atmosphere is a fertile ground for a grey economy, corruption, nepotism and restrictions to media freedoms. These ‘unconventional’ means of social functioning, have caused a decline in trust towards state institutions and proportionally, increase of citizen participation in non-institutional models of engagement. 

The aim of this paper is to analyse one such model of non-institutional engagement: the local activist group Za naš Kej, operating in the area Savski blokovi (Sava apartment blocks) in New Belgrade. The authors analysed local residents’ perception of the activist group Za naš Kej in comparison to the group’s narratives and actions. By using a grounded theory approach authors explained the role of groups such as Za Naš Kej in the development of participatory and deliberative democracy within the local community. 

Our data indicates that Za naš kej, despite its local character, does not have a strong foothold in the community, and thus receives only passive support. Citizens perceive Za naš kej as mediator between local institutions and residents of the Sava apartment blocks. Despite the failure to mobilise a wider group of citizens for their cause, this activist group continues to be a relevant (political) actor within the local community.
AB  - Duboko ukorenjene političke turbulencije, zajedno sa sadašnjim hibridnim režimom, dovele su do nepoželjnog društvenog, ekonomskog i političkog miljea u Srbiji. Takva atmosfera je plodno tlo za sivu ekonomiju, korupciju, nepotizam i ograničavanje medijskih sloboda. Ovi „nekonvencionalni“ načini društvenog funkcionisanja, izazvali su smanjivanje poverenja u državne institucije i srazmerno tome, porast učešć a građana u vaninstitucionalnim modelima angažovanja.
Cilj ovog rada je da se analizira jedan takav model vaninstitucionalnog angažovanja: lokalna aktivistička grupa Za naš kej, koja deluje u Savskim blokovima na Novom Beogradu. Autorke su analizirale percepciju lokalnog stanovništva o aktivističkoj grupi Za naš Kej u poređenju sa narativima i akcijama grupe. Korišć enjem utemeljenog teorijskog pristupa autorke su objasnile ulogu grupa kao što je Za Naš Kej u razvoju participativne i deliberativne demokratije u lokalnoj zajednici.
Naši podaci govore da Za naš kej, i pored svog lokalnog karaktera, nema čvrsto uporište u zajednici, pa stoga dobija samo pasivnu podršku. Građani vide Za naš kej kao posrednika između lokalnih institucija i stanovnika stambenih blokova pored Save. Uprkos neuspehu da mobiliše širu grupu građana, ova aktivistička grupa nastavlja da bude relevantan (politički) akter u lokalnoj zajednici.
PB  - Beograd : Institut za filozofiju i društvenu teoriju
T2  - Filozofija i društvo / Philosophy and Society
T1  - “Keep up the Good Work, Za naš Kej!” Citizens’ Passive Support to the Local Activist Group
T1  - „Samo napred, Za naš Kej!“ Pasivna podrška građana lokalnoj aktivističkoj grupi
IS  - 1
VL  - 33
SP  - 120
EP  - 142
DO  - 10.2298/FID2201120I
ER  - 
@article{
author = "Iguman, Sanja and Mijatović, Nevena and Nikolić, Sara",
year = "2022",
abstract = "Deep-rooted political turbulence, along with the present hybrid regime, have resulted in an undesirable social, economic and political milieu in Serbia. Such an atmosphere is a fertile ground for a grey economy, corruption, nepotism and restrictions to media freedoms. These ‘unconventional’ means of social functioning, have caused a decline in trust towards state institutions and proportionally, increase of citizen participation in non-institutional models of engagement. 

The aim of this paper is to analyse one such model of non-institutional engagement: the local activist group Za naš Kej, operating in the area Savski blokovi (Sava apartment blocks) in New Belgrade. The authors analysed local residents’ perception of the activist group Za naš Kej in comparison to the group’s narratives and actions. By using a grounded theory approach authors explained the role of groups such as Za Naš Kej in the development of participatory and deliberative democracy within the local community. 

Our data indicates that Za naš kej, despite its local character, does not have a strong foothold in the community, and thus receives only passive support. Citizens perceive Za naš kej as mediator between local institutions and residents of the Sava apartment blocks. Despite the failure to mobilise a wider group of citizens for their cause, this activist group continues to be a relevant (political) actor within the local community., Duboko ukorenjene političke turbulencije, zajedno sa sadašnjim hibridnim režimom, dovele su do nepoželjnog društvenog, ekonomskog i političkog miljea u Srbiji. Takva atmosfera je plodno tlo za sivu ekonomiju, korupciju, nepotizam i ograničavanje medijskih sloboda. Ovi „nekonvencionalni“ načini društvenog funkcionisanja, izazvali su smanjivanje poverenja u državne institucije i srazmerno tome, porast učešć a građana u vaninstitucionalnim modelima angažovanja.
Cilj ovog rada je da se analizira jedan takav model vaninstitucionalnog angažovanja: lokalna aktivistička grupa Za naš kej, koja deluje u Savskim blokovima na Novom Beogradu. Autorke su analizirale percepciju lokalnog stanovništva o aktivističkoj grupi Za naš Kej u poređenju sa narativima i akcijama grupe. Korišć enjem utemeljenog teorijskog pristupa autorke su objasnile ulogu grupa kao što je Za Naš Kej u razvoju participativne i deliberativne demokratije u lokalnoj zajednici.
Naši podaci govore da Za naš kej, i pored svog lokalnog karaktera, nema čvrsto uporište u zajednici, pa stoga dobija samo pasivnu podršku. Građani vide Za naš kej kao posrednika između lokalnih institucija i stanovnika stambenih blokova pored Save. Uprkos neuspehu da mobiliše širu grupu građana, ova aktivistička grupa nastavlja da bude relevantan (politički) akter u lokalnoj zajednici.",
publisher = "Beograd : Institut za filozofiju i društvenu teoriju",
journal = "Filozofija i društvo / Philosophy and Society",
title = "“Keep up the Good Work, Za naš Kej!” Citizens’ Passive Support to the Local Activist Group, „Samo napred, Za naš Kej!“ Pasivna podrška građana lokalnoj aktivističkoj grupi",
number = "1",
volume = "33",
pages = "120-142",
doi = "10.2298/FID2201120I"
}
Iguman, S., Mijatović, N.,& Nikolić, S.. (2022). “Keep up the Good Work, Za naš Kej!” Citizens’ Passive Support to the Local Activist Group. in Filozofija i društvo / Philosophy and Society
Beograd : Institut za filozofiju i društvenu teoriju., 33(1), 120-142.
https://doi.org/10.2298/FID2201120I
Iguman S, Mijatović N, Nikolić S. “Keep up the Good Work, Za naš Kej!” Citizens’ Passive Support to the Local Activist Group. in Filozofija i društvo / Philosophy and Society. 2022;33(1):120-142.
doi:10.2298/FID2201120I .
Iguman, Sanja, Mijatović, Nevena, Nikolić, Sara, "“Keep up the Good Work, Za naš Kej!” Citizens’ Passive Support to the Local Activist Group" in Filozofija i društvo / Philosophy and Society, 33, no. 1 (2022):120-142,
https://doi.org/10.2298/FID2201120I . .