TY  - JOUR
AU  - Branković, Marija
AU  - Budžak, Anastasija 
AU  - Tulić, Nađa 
AU  - Janković, Jovana 
PY  - 2023
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2994
AB  - Introduction: Consumption of animals entails disregarding the pain of sentient beings, and acknowledging this can threaten an individual’s image of oneself as a moral person. Also, abstaining from meat in a meat-eating culture can threaten an individual’s valued group identity. Previous research on inter-group relations suggests that self-affirmation, affirmation of personally or collectively important values, can help individuals alleviate self-threats since it enhances one’s global self-image and decreases threat perceptions.

Methods: We tested for potential effects of self-affirmation on openness toward reducing meat consumption in an experimental study. Participants (N = 277) were randomized into an individual affirmation, group affirmation, or a control condition. Individual affirmation participants ranked a list of values and then wrote a short paragraph about their first-ranked value. Group affirmation participants did a similar task, focusing on the values of their ethnic group, while participants in the control condition had an unrelated task of ranking their color preferences. Participants then read a persuasive message presenting health risks related to meat consumption and the health benefits of reducing meat. Finally, they indicated their openness toward reducing meat consumption and acceptability of plant-based alternatives and lab-grown meat.

Results and Discussion: Results show that affirmed participants expressed more readiness to reconsider their meat consumption habits, reduced perceptions of vegetarianism as a threat to the local culture, and more positive perceptions of the idea of lab-grown meat. However, self-esteem and frequency of meat consumption pose important limitations to the experimental effects. We discuss the findings from the perspective of self-and collective identity threats and the potential of self-affirmations to create a more open debate about animal product consumption.
PB  - Frontiers Media S.A.
T2  - Frontiers in Psychology
T1  - Effects of experimentally induced self-affirmation on the openness to meat reduction and alternative protein sources
VL  - 14
DO  - 10.3389/fpsyg.2023.1021891
ER  - 

@article{
author = "Branković, Marija and Budžak, Anastasija  and Tulić, Nađa  and Janković, Jovana ",
year = "2023",
abstract = "Introduction: Consumption of animals entails disregarding the pain of sentient beings, and acknowledging this can threaten an individual’s image of oneself as a moral person. Also, abstaining from meat in a meat-eating culture can threaten an individual’s valued group identity. Previous research on inter-group relations suggests that self-affirmation, affirmation of personally or collectively important values, can help individuals alleviate self-threats since it enhances one’s global self-image and decreases threat perceptions.

Methods: We tested for potential effects of self-affirmation on openness toward reducing meat consumption in an experimental study. Participants (N = 277) were randomized into an individual affirmation, group affirmation, or a control condition. Individual affirmation participants ranked a list of values and then wrote a short paragraph about their first-ranked value. Group affirmation participants did a similar task, focusing on the values of their ethnic group, while participants in the control condition had an unrelated task of ranking their color preferences. Participants then read a persuasive message presenting health risks related to meat consumption and the health benefits of reducing meat. Finally, they indicated their openness toward reducing meat consumption and acceptability of plant-based alternatives and lab-grown meat.

Results and Discussion: Results show that affirmed participants expressed more readiness to reconsider their meat consumption habits, reduced perceptions of vegetarianism as a threat to the local culture, and more positive perceptions of the idea of lab-grown meat. However, self-esteem and frequency of meat consumption pose important limitations to the experimental effects. We discuss the findings from the perspective of self-and collective identity threats and the potential of self-affirmations to create a more open debate about animal product consumption.",
publisher = "Frontiers Media S.A.",
journal = "Frontiers in Psychology",
title = "Effects of experimentally induced self-affirmation on the openness to meat reduction and alternative protein sources",
volume = "14",
doi = "10.3389/fpsyg.2023.1021891"
}

Branković, M., Budžak, A., Tulić, N.,& Janković, J.. (2023). Effects of experimentally induced self-affirmation on the openness to meat reduction and alternative protein sources. in Frontiers in Psychology
Frontiers Media S.A.., 14.
https://doi.org/10.3389/fpsyg.2023.1021891

Branković M, Budžak A, Tulić N, Janković J. Effects of experimentally induced self-affirmation on the openness to meat reduction and alternative protein sources. in Frontiers in Psychology. 2023;14.
doi:10.3389/fpsyg.2023.1021891 .

Branković, Marija, Budžak, Anastasija , Tulić, Nađa , Janković, Jovana , "Effects of experimentally induced self-affirmation on the openness to meat reduction and alternative protein sources" in Frontiers in Psychology, 14 (2023),
https://doi.org/10.3389/fpsyg.2023.1021891 . .