Bojić, Ljubiša

Link to this page

Authority KeyName Variants
orcid::0000-0002-5371-7975
  • Bojić, Ljubiša (36)
Projects

Author's Bibliography

Veštačka inteligencija i Sveti Oci: Svetootački vodič kroz izazove veštačke inteligencije i superinteligencije

Lipij, Ana; Bojić, Ljubiša; Cvetković, Vladimir

(Niš: Centar za crkvene studije, 2023-01-01)

TY  - JOUR
AU  - Lipij, Ana
AU  - Bojić, Ljubiša
AU  - Cvetković, Vladimir
PY  - 2023-01-01
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2770
AB  - Članak ima za cilj da istraži mogućnost primene učenja koje su razvili Oci Crkve u rešavanju niza savremenih pitanja u razvoju veštačke inteligencije. U članku se prvo ukazuje na načine upotrebe veštačke inteligencije u razvoju sistema nadzora i bezbednosti, autonomnog oružja, kao što su dronovi i roboti ubice, i javne uprave. Zatim se razmatra pitanje da li je uprkos etički problematičnom korišćenju veštačke inteligencije, ipak moguće da veštačka inteligencija stekne neka pozitivna znanja o čovečanstvu, koja su u skladu sa principima hrišćanske, a posebno svetootačke antropologije. Tvrdi se dalje da upotrebom, odnosno zloupotrebom veštačke inteligencije u ova tri društvena sektora, veštačka inteligencija može steći znanje o glavnim dogmama hrišćanske Crkve, naime o Božijem ovaploćenju u ljudskom obličju, Božijoj smrti na krstu i njegovom vaskrsenju iz mrtvih i o jednakosti ljudskog roda pred Bogom. Кonačno, u radu se pomera fokus na četiri pitanja koja se tiču: a) posledica brze eksplozije veštačke inteligencije,  b) ontološkog  statusa  kiborga  i „uploads“, c) budućeg odnosa veštačke superinteligencije i čovečanstva, i g) načina usklađivanja ciljeva super inteligentnih mašina i čovečanstva. U rešavanju ovih pitanja koristi se svetootačko učenje o Bogu kao Tvorcu koji stvara čovečanstvo po svom liku i podobiju, učenje o odnosu duše i tela razvijeno tokom origenističkih sporova, halkidonsko učenje o  dve neslivene i nerazdeljive prirode Hristove, poznato i kao diofizitstvo, i diotelitsko učenje o volji kao prirodnom, ali ličnom svojstvu.
PB  - Niš: Centar za crkvene studije
PB  - Niš: Međunarodni centar za pravoslavne studije
T2  - Crkvene studije 20
T1  - Veštačka inteligencija i Sveti Oci: Svetootački vodič kroz izazove veštačke inteligencije i superinteligencije
IS  - 20
VL  - XX
SP  - 193
EP  - 209
DO  - 10.18485/ccs_cs.2023.20.20.11
ER  - 
@article{
author = "Lipij, Ana and Bojić, Ljubiša and Cvetković, Vladimir",
year = "2023-01-01",
abstract = "Članak ima za cilj da istraži mogućnost primene učenja koje su razvili Oci Crkve u rešavanju niza savremenih pitanja u razvoju veštačke inteligencije. U članku se prvo ukazuje na načine upotrebe veštačke inteligencije u razvoju sistema nadzora i bezbednosti, autonomnog oružja, kao što su dronovi i roboti ubice, i javne uprave. Zatim se razmatra pitanje da li je uprkos etički problematičnom korišćenju veštačke inteligencije, ipak moguće da veštačka inteligencija stekne neka pozitivna znanja o čovečanstvu, koja su u skladu sa principima hrišćanske, a posebno svetootačke antropologije. Tvrdi se dalje da upotrebom, odnosno zloupotrebom veštačke inteligencije u ova tri društvena sektora, veštačka inteligencija može steći znanje o glavnim dogmama hrišćanske Crkve, naime o Božijem ovaploćenju u ljudskom obličju, Božijoj smrti na krstu i njegovom vaskrsenju iz mrtvih i o jednakosti ljudskog roda pred Bogom. Кonačno, u radu se pomera fokus na četiri pitanja koja se tiču: a) posledica brze eksplozije veštačke inteligencije,  b) ontološkog  statusa  kiborga  i „uploads“, c) budućeg odnosa veštačke superinteligencije i čovečanstva, i g) načina usklađivanja ciljeva super inteligentnih mašina i čovečanstva. U rešavanju ovih pitanja koristi se svetootačko učenje o Bogu kao Tvorcu koji stvara čovečanstvo po svom liku i podobiju, učenje o odnosu duše i tela razvijeno tokom origenističkih sporova, halkidonsko učenje o  dve neslivene i nerazdeljive prirode Hristove, poznato i kao diofizitstvo, i diotelitsko učenje o volji kao prirodnom, ali ličnom svojstvu.",
publisher = "Niš: Centar za crkvene studije, Niš: Međunarodni centar za pravoslavne studije",
journal = "Crkvene studije 20",
title = "Veštačka inteligencija i Sveti Oci: Svetootački vodič kroz izazove veštačke inteligencije i superinteligencije",
number = "20",
volume = "XX",
pages = "193-209",
doi = "10.18485/ccs_cs.2023.20.20.11"
}
Lipij, A., Bojić, L.,& Cvetković, V.. (2023-01-01). Veštačka inteligencija i Sveti Oci: Svetootački vodič kroz izazove veštačke inteligencije i superinteligencije. in Crkvene studije 20
Niš: Centar za crkvene studije., XX(20), 193-209.
https://doi.org/10.18485/ccs_cs.2023.20.20.11
Lipij A, Bojić L, Cvetković V. Veštačka inteligencija i Sveti Oci: Svetootački vodič kroz izazove veštačke inteligencije i superinteligencije. in Crkvene studije 20. 2023;XX(20):193-209.
doi:10.18485/ccs_cs.2023.20.20.11 .
Lipij, Ana, Bojić, Ljubiša, Cvetković, Vladimir, "Veštačka inteligencija i Sveti Oci: Svetootački vodič kroz izazove veštačke inteligencije i superinteligencije" in Crkvene studije 20, XX, no. 20 (2023-01-01):193-209,
https://doi.org/10.18485/ccs_cs.2023.20.20.11 . .

Metaverse through the prism of power and addiction: what will happen when the virtual world becomes more attractive than reality?

Bojić, Ljubiša

(Springer Open, 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2714
AB  - New technologies are emerging at a fast pace without being properly analyzed in terms of their social impact or adequately regulated by societies. One of the biggest potentially disruptive technologies for the future is the metaverse, or the new Internet, which is being developed by leading tech companies. The idea is to create a virtual reality universe that would allow people to meet, socialize, work, play, entertain, and create. Methods coming from future studies are used to analyze expectations and narrative building around the metaverse. Additionally, it is examined how metaverse could shape the future relations of power and levels of media addiction in the society. Hype and disappointment dynamics created after the video presentation of meta’s CEO Mark Zuckerberg have been found to affect the present, especially in terms of certainty and designability. This idea is supported by a variety of data, including search engine n-grams, trends in the diffusion of NFT technology, indications of investment interest, stock value statistics, and so on. It has been found that discourse in the mentioned presentation of the metaverse contains elements of optimism, epochalism, and inventibility, which corresponds to the concept of future
essentialism. On the other hand, power relations in society, inquired through the prism of classical theorists, indicate that current trends in the concentration of power among Big Tech could expand even more if the metaverse becomes mainstream. Technology deployed by the metaverse may create an attractive environment that would mimic direct reality and further stimulate media addiction in society. It is proposed that future inquiries examine how virtual reality affects the psychology of individuals and groups, their creative capacity, and imagination. Also, virtual identity as a human right and recommender systems as a public good need to be considered in future theoretical and empirical endeavors.
PB  - Springer Open
T2  - European Journal of Futures Research
T1  - Metaverse through the prism of power and addiction: what will happen when the virtual world becomes more attractive than reality?
IS  - 22
VL  - 10
DO  - 10.1186/s40309-022-00208-4
ER  - 
@article{
author = "Bojić, Ljubiša",
year = "2022",
abstract = "New technologies are emerging at a fast pace without being properly analyzed in terms of their social impact or adequately regulated by societies. One of the biggest potentially disruptive technologies for the future is the metaverse, or the new Internet, which is being developed by leading tech companies. The idea is to create a virtual reality universe that would allow people to meet, socialize, work, play, entertain, and create. Methods coming from future studies are used to analyze expectations and narrative building around the metaverse. Additionally, it is examined how metaverse could shape the future relations of power and levels of media addiction in the society. Hype and disappointment dynamics created after the video presentation of meta’s CEO Mark Zuckerberg have been found to affect the present, especially in terms of certainty and designability. This idea is supported by a variety of data, including search engine n-grams, trends in the diffusion of NFT technology, indications of investment interest, stock value statistics, and so on. It has been found that discourse in the mentioned presentation of the metaverse contains elements of optimism, epochalism, and inventibility, which corresponds to the concept of future
essentialism. On the other hand, power relations in society, inquired through the prism of classical theorists, indicate that current trends in the concentration of power among Big Tech could expand even more if the metaverse becomes mainstream. Technology deployed by the metaverse may create an attractive environment that would mimic direct reality and further stimulate media addiction in society. It is proposed that future inquiries examine how virtual reality affects the psychology of individuals and groups, their creative capacity, and imagination. Also, virtual identity as a human right and recommender systems as a public good need to be considered in future theoretical and empirical endeavors.",
publisher = "Springer Open",
journal = "European Journal of Futures Research",
title = "Metaverse through the prism of power and addiction: what will happen when the virtual world becomes more attractive than reality?",
number = "22",
volume = "10",
doi = "10.1186/s40309-022-00208-4"
}
Bojić, L.. (2022). Metaverse through the prism of power and addiction: what will happen when the virtual world becomes more attractive than reality?. in European Journal of Futures Research
Springer Open., 10(22).
https://doi.org/10.1186/s40309-022-00208-4
Bojić L. Metaverse through the prism of power and addiction: what will happen when the virtual world becomes more attractive than reality?. in European Journal of Futures Research. 2022;10(22).
doi:10.1186/s40309-022-00208-4 .
Bojić, Ljubiša, "Metaverse through the prism of power and addiction: what will happen when the virtual world becomes more attractive than reality?" in European Journal of Futures Research, 10, no. 22 (2022),
https://doi.org/10.1186/s40309-022-00208-4 . .
2

The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force

Bojić, Ljubiša; Bulatović, Aleksandra; Žikić, Simona

(Filozofski fakultet Univerziteta u Beogradu, Odeljenje za etnologiju i antropologiju, 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Bulatović, Aleksandra
AU  - Žikić, Simona
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2716
AB  - Recommender algorithms shape societies by individually expo sing online
users to everything they see, hear and feel in real time. We examine the development
of recommender algorithms from t he Page Rank and advertising platforms to social
media trending tools to draw conclusions about their social effects. Decisions on how
to simplify the complex world around us into dozens of possibilities immensely affect
societies and individuals. Similar to our perceptive apparatus, algorithms are eyes and
ears in the online world, as they focus our attention towards what they „think” should be
important, which is similar to news priming. That is why recommender algorithms are
compared to mass media, given their similar roles to sell products and prolong content
exposure of online users. This inquiry concludes that AI driven recommender algorithms
represent the most powerful social force at present.
PB  - Filozofski fakultet Univerziteta u Beogradu, Odeljenje za etnologiju i antropologiju
T2  - Etnoantropološki problemi
T1  - The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force
IS  - 2
VL  - 17
DO  - 10.21301/eap.v17i2.11
ER  - 
@article{
author = "Bojić, Ljubiša and Bulatović, Aleksandra and Žikić, Simona",
year = "2022",
abstract = "Recommender algorithms shape societies by individually expo sing online
users to everything they see, hear and feel in real time. We examine the development
of recommender algorithms from t he Page Rank and advertising platforms to social
media trending tools to draw conclusions about their social effects. Decisions on how
to simplify the complex world around us into dozens of possibilities immensely affect
societies and individuals. Similar to our perceptive apparatus, algorithms are eyes and
ears in the online world, as they focus our attention towards what they „think” should be
important, which is similar to news priming. That is why recommender algorithms are
compared to mass media, given their similar roles to sell products and prolong content
exposure of online users. This inquiry concludes that AI driven recommender algorithms
represent the most powerful social force at present.",
publisher = "Filozofski fakultet Univerziteta u Beogradu, Odeljenje za etnologiju i antropologiju",
journal = "Etnoantropološki problemi",
title = "The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force",
number = "2",
volume = "17",
doi = "10.21301/eap.v17i2.11"
}
Bojić, L., Bulatović, A.,& Žikić, S.. (2022). The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force. in Etnoantropološki problemi
Filozofski fakultet Univerziteta u Beogradu, Odeljenje za etnologiju i antropologiju., 17(2).
https://doi.org/10.21301/eap.v17i2.11
Bojić L, Bulatović A, Žikić S. The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force. in Etnoantropološki problemi. 2022;17(2).
doi:10.21301/eap.v17i2.11 .
Bojić, Ljubiša, Bulatović, Aleksandra, Žikić, Simona, "The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force" in Etnoantropološki problemi, 17, no. 2 (2022),
https://doi.org/10.21301/eap.v17i2.11 . .

Recommender Algorithms as a Source of Power in Contemporary Society

Bojić, Ljubiša

(Beograd: Srpsko sociološko društvo, 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2713
AB  - Both tech companies and AI algorithms exercise immense power in today’s
globally interconnected world, which is based on big data and digital footprints of online
users. This paper analyses the transfer of power from societies to tech companies and algorithms
with the aim of examining whether recommender algorithms can be considered a
public good. Deployed methods include content analysis and literature reviews. The study
has found that control exercised over public opinion, decisions and moods of online users
is unprecedented to such a high degree in human history. The above-mentioned control
is based on the impact of both tech companies and algorithms. The limitation of this research
is the lack of quantitative analysis. Future research should concentrate on defining
recommender algorithms as a public good and analyzing how different media content,
including virtual reality, affects citizens’ psychology.
PB  - Beograd: Srpsko sociološko društvo
T2  - Sociološki pregled
T1  - Recommender Algorithms as a Source of Power in Contemporary Society
IS  - 3
VL  - 56
SP  - 1032
EP  - 1055
DO  - 10.5937/socpreg56-36721
ER  - 
@article{
author = "Bojić, Ljubiša",
year = "2022",
abstract = "Both tech companies and AI algorithms exercise immense power in today’s
globally interconnected world, which is based on big data and digital footprints of online
users. This paper analyses the transfer of power from societies to tech companies and algorithms
with the aim of examining whether recommender algorithms can be considered a
public good. Deployed methods include content analysis and literature reviews. The study
has found that control exercised over public opinion, decisions and moods of online users
is unprecedented to such a high degree in human history. The above-mentioned control
is based on the impact of both tech companies and algorithms. The limitation of this research
is the lack of quantitative analysis. Future research should concentrate on defining
recommender algorithms as a public good and analyzing how different media content,
including virtual reality, affects citizens’ psychology.",
publisher = "Beograd: Srpsko sociološko društvo",
journal = "Sociološki pregled",
title = "Recommender Algorithms as a Source of Power in Contemporary Society",
number = "3",
volume = "56",
pages = "1032-1055",
doi = "10.5937/socpreg56-36721"
}
Bojić, L.. (2022). Recommender Algorithms as a Source of Power in Contemporary Society. in Sociološki pregled
Beograd: Srpsko sociološko društvo., 56(3), 1032-1055.
https://doi.org/10.5937/socpreg56-36721
Bojić L. Recommender Algorithms as a Source of Power in Contemporary Society. in Sociološki pregled. 2022;56(3):1032-1055.
doi:10.5937/socpreg56-36721 .
Bojić, Ljubiša, "Recommender Algorithms as a Source of Power in Contemporary Society" in Sociološki pregled, 56, no. 3 (2022):1032-1055,
https://doi.org/10.5937/socpreg56-36721 . .

State vs. anti-vaxxers: Analysis of Covid-19 echo chambers in Serbia

Bojić, Ljubiša; Nikolić, Nemanja; Tucaković, Lana

(De Gruyter Mouton, 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Nikolić, Nemanja
AU  - Tucaković, Lana
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2715
AB  - Times of uncertainty and fear were brought on by Covid-19. The ongoing
pandemic is a fruitful ground for fake news, as citizens try to find explanations
that fit into their worldviews. This process polarizes society and creates echo
chambers amplified by recommender systems. Our main goal is to detect antivaxxer
echo chambers in Serbia by analyzing online reactions to the recent detention
of prominent anti-vaxxer Dr. Jovana Stojkovic. A content analysis of online
comments is deployed in anti-regime left-leaning, anti-regime right-leaning, and
pro-government media to explore attitudes towards a vaccination conspiracy
theory, police action towards anti-vaxxers, and the government crisis response
team. We clearly identify the anti-vaccine echo chamber among commentators of
anti-regime right-leaning media (YouTube podcasts). Additionally, we describe
attitudes expressed around issues related to vaccination. Limitations and implications
for future research are discussed.
PB  - De Gruyter Mouton
T2  - Communications
T1  - State vs. anti-vaxxers: Analysis of Covid-19 echo chambers in Serbia
DO  - 10.1515/comm-2021-0104
ER  - 
@article{
author = "Bojić, Ljubiša and Nikolić, Nemanja and Tucaković, Lana",
year = "2022",
abstract = "Times of uncertainty and fear were brought on by Covid-19. The ongoing
pandemic is a fruitful ground for fake news, as citizens try to find explanations
that fit into their worldviews. This process polarizes society and creates echo
chambers amplified by recommender systems. Our main goal is to detect antivaxxer
echo chambers in Serbia by analyzing online reactions to the recent detention
of prominent anti-vaxxer Dr. Jovana Stojkovic. A content analysis of online
comments is deployed in anti-regime left-leaning, anti-regime right-leaning, and
pro-government media to explore attitudes towards a vaccination conspiracy
theory, police action towards anti-vaxxers, and the government crisis response
team. We clearly identify the anti-vaccine echo chamber among commentators of
anti-regime right-leaning media (YouTube podcasts). Additionally, we describe
attitudes expressed around issues related to vaccination. Limitations and implications
for future research are discussed.",
publisher = "De Gruyter Mouton",
journal = "Communications",
title = "State vs. anti-vaxxers: Analysis of Covid-19 echo chambers in Serbia",
doi = "10.1515/comm-2021-0104"
}
Bojić, L., Nikolić, N.,& Tucaković, L.. (2022). State vs. anti-vaxxers: Analysis of Covid-19 echo chambers in Serbia. in Communications
De Gruyter Mouton..
https://doi.org/10.1515/comm-2021-0104
Bojić L, Nikolić N, Tucaković L. State vs. anti-vaxxers: Analysis of Covid-19 echo chambers in Serbia. in Communications. 2022;.
doi:10.1515/comm-2021-0104 .
Bojić, Ljubiša, Nikolić, Nemanja, Tucaković, Lana, "State vs. anti-vaxxers: Analysis of Covid-19 echo chambers in Serbia" in Communications (2022),
https://doi.org/10.1515/comm-2021-0104 . .

The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force

Bojić, Ljubiša; Bulatović, Aleksandra; Žikić, Simona

(Faculty of Philosophy, University of Belgrade – Department of Ethnology and Anthropology., 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Bulatović, Aleksandra
AU  - Žikić, Simona
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2687
AB  - Recommender algorithms shape societies by individually exposing online users to everything they see, hear and feel online in real time. We examine development of recommender algorithms from the Page Rank and advertising platforms to Social Media Trending tools to draw conclusions about their social effects. Decisions on how to simplify the complex world around us into dozens of possibilities immensely affect societies and individuals. Similar to our perceptive apparatus, algorithms are eyes and ears in the online world, as they focus our attention towards what they "think" should be important, which is similar to news priming. That's why recommender algorithms are compared to mass media given their similar roles to sell products and prolong content exposure of online users. This inquiry concludes that AI driven recommender algorithms represent the most powerful social force at present. This indicates that recommender algorithms should be transparent to everyone and controlled by society as a public good. As recommender algorithms are usually based on artificial intelligence, human beings cannot see what's inside the black box, but should be able to set them for the benefit of individual and social well being. The fact that algorithms can be customized empowers societies to tackle the issues such as fake news, social polarization, echo chambers and spread of negative emotions, which ultimately affect individual well being and democratic capacity. Limitation of this inquiry is lack of quantitative analyisis. The main recommendations for further research is experiment on how much algorithms can predict our needs and wants.
PB  - Faculty of Philosophy, University of Belgrade – Department of Ethnology and Anthropology.
T2  - Etnoantropološki problemi
T1  - The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force
IS  - 2
VL  - 17
SP  - 719
EP  - 744
DO  - 10.21301/eap.v17i2.11
ER  - 
@article{
author = "Bojić, Ljubiša and Bulatović, Aleksandra and Žikić, Simona",
year = "2022",
abstract = "Recommender algorithms shape societies by individually exposing online users to everything they see, hear and feel online in real time. We examine development of recommender algorithms from the Page Rank and advertising platforms to Social Media Trending tools to draw conclusions about their social effects. Decisions on how to simplify the complex world around us into dozens of possibilities immensely affect societies and individuals. Similar to our perceptive apparatus, algorithms are eyes and ears in the online world, as they focus our attention towards what they "think" should be important, which is similar to news priming. That's why recommender algorithms are compared to mass media given their similar roles to sell products and prolong content exposure of online users. This inquiry concludes that AI driven recommender algorithms represent the most powerful social force at present. This indicates that recommender algorithms should be transparent to everyone and controlled by society as a public good. As recommender algorithms are usually based on artificial intelligence, human beings cannot see what's inside the black box, but should be able to set them for the benefit of individual and social well being. The fact that algorithms can be customized empowers societies to tackle the issues such as fake news, social polarization, echo chambers and spread of negative emotions, which ultimately affect individual well being and democratic capacity. Limitation of this inquiry is lack of quantitative analyisis. The main recommendations for further research is experiment on how much algorithms can predict our needs and wants.",
publisher = "Faculty of Philosophy, University of Belgrade – Department of Ethnology and Anthropology.",
journal = "Etnoantropološki problemi",
title = "The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force",
number = "2",
volume = "17",
pages = "719-744",
doi = "10.21301/eap.v17i2.11"
}
Bojić, L., Bulatović, A.,& Žikić, S.. (2022). The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force. in Etnoantropološki problemi
Faculty of Philosophy, University of Belgrade – Department of Ethnology and Anthropology.., 17(2), 719-744.
https://doi.org/10.21301/eap.v17i2.11
Bojić L, Bulatović A, Žikić S. The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force. in Etnoantropološki problemi. 2022;17(2):719-744.
doi:10.21301/eap.v17i2.11 .
Bojić, Ljubiša, Bulatović, Aleksandra, Žikić, Simona, "The Scary Black Box: AI Driven Recommender Algorithms as The Most Powerful Social Force" in Etnoantropološki problemi, 17, no. 2 (2022):719-744,
https://doi.org/10.21301/eap.v17i2.11 . .

Brain-Machine Interface: New Challenge for Humanity

Nikolić, Nemanja; Bojić, Ljubiša; Tucaković, Lana

(Beograd : Institut za filozofiju i društvenu teoriju, 2022)

TY  - JOUR
AU  - Nikolić, Nemanja
AU  - Bojić, Ljubiša
AU  - Tucaković, Lana
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2642
AB  - The aim of this paper is to clarify specific aspects of the impact of the brain-machine interface on our understanding of subjectivity. The brain-machine interface is presented as a phase of cyborgization of humans. Some projects in the field of brain-machine interface are aimed at enabling consensual telepathy – communication without symbolic mediation. Consensual telepathy refers to one of potential ways of transmission of information within singularity. Therefore, consensual telepathy is an important aspect of singularity. Singularity or human-machine symbiosis shows some similarities with child-mother unity. Therefore, the psychodynamic perspective might be considered useful in thinking about human-machine symbiosis. Knowledge from developmental psychodynamic psychology combined with insights by Slavoj Žižek and Jean Baudrillard provides an additional perspective looking at human-machine symbiosis. The paper claims that if consensual telepathy becomes another way of communication, it will have the potential to annihilate subjectivity making it schizophrenic. At the same time, we look at the possibility of an escape from our inner world through the prism of addictions.
AB  - Cilj ovog rada je da razjasni neke specifične aspekte koji se odnose na uticaj interfejsa mozak-mašina na naše razumevanje subjektivnosti. Interfejs mozak-mašina predstavljen je kao faza u kiborgizaciji ljudi. Određeni projekti u oblasti interfejs mozak-mašina imaju za cilj da omoguće uspostavljanje konsenzualne telepatije – komunikacije bez simboličkog posredovanja. Konsenzualna telepatija upućuje na jedan od mogućih načina transmisije informacija unutar singularnosti. Stoga, konsenzualna telepatija predstavlja važan aspekt singularnosti. Singularnost ili simbioza čovek-mašina pokazuje neke sličnosti sa jedinstvom deteta i majke. Stoga bi se psihodinamska perspektiva mogla pokazati korisna u razmišljanju o simbiozi čovek-mašina. Znanje iz razvojne psihodinamske psihologije u kombinaciji sa uvidima Slavoja Žižeka i Žana Bodrijara treba da pruži dodatnu perspektivu gledanja na simbiozu između ljudi i mašina. Stav iznet u radu je da ukoliko konsenzualna telepatija postane moguć i način komunikacije, imaće potencijal da uništi subjektivnost čineć i je shizofrenom.U isto vreme, mogućnost brzog bega od našeg unutruašnjeg sveta posmatramo kroz prizmu zavisnosti.
PB  - Beograd : Institut za filozofiju i društvenu teoriju
T2  - Filozofija i društvo / Philosophy and Society
T1  - Brain-Machine Interface: New Challenge for Humanity
T1  - Interfejs mozak-mašina: novi izazov za čovečanstvo
IS  - 2
VL  - 33
SP  - 283
EP  - 296
DO  - 10.2298/FID2202283N
ER  - 
@article{
author = "Nikolić, Nemanja and Bojić, Ljubiša and Tucaković, Lana",
year = "2022",
abstract = "The aim of this paper is to clarify specific aspects of the impact of the brain-machine interface on our understanding of subjectivity. The brain-machine interface is presented as a phase of cyborgization of humans. Some projects in the field of brain-machine interface are aimed at enabling consensual telepathy – communication without symbolic mediation. Consensual telepathy refers to one of potential ways of transmission of information within singularity. Therefore, consensual telepathy is an important aspect of singularity. Singularity or human-machine symbiosis shows some similarities with child-mother unity. Therefore, the psychodynamic perspective might be considered useful in thinking about human-machine symbiosis. Knowledge from developmental psychodynamic psychology combined with insights by Slavoj Žižek and Jean Baudrillard provides an additional perspective looking at human-machine symbiosis. The paper claims that if consensual telepathy becomes another way of communication, it will have the potential to annihilate subjectivity making it schizophrenic. At the same time, we look at the possibility of an escape from our inner world through the prism of addictions., Cilj ovog rada je da razjasni neke specifične aspekte koji se odnose na uticaj interfejsa mozak-mašina na naše razumevanje subjektivnosti. Interfejs mozak-mašina predstavljen je kao faza u kiborgizaciji ljudi. Određeni projekti u oblasti interfejs mozak-mašina imaju za cilj da omoguće uspostavljanje konsenzualne telepatije – komunikacije bez simboličkog posredovanja. Konsenzualna telepatija upućuje na jedan od mogućih načina transmisije informacija unutar singularnosti. Stoga, konsenzualna telepatija predstavlja važan aspekt singularnosti. Singularnost ili simbioza čovek-mašina pokazuje neke sličnosti sa jedinstvom deteta i majke. Stoga bi se psihodinamska perspektiva mogla pokazati korisna u razmišljanju o simbiozi čovek-mašina. Znanje iz razvojne psihodinamske psihologije u kombinaciji sa uvidima Slavoja Žižeka i Žana Bodrijara treba da pruži dodatnu perspektivu gledanja na simbiozu između ljudi i mašina. Stav iznet u radu je da ukoliko konsenzualna telepatija postane moguć i način komunikacije, imaće potencijal da uništi subjektivnost čineć i je shizofrenom.U isto vreme, mogućnost brzog bega od našeg unutruašnjeg sveta posmatramo kroz prizmu zavisnosti.",
publisher = "Beograd : Institut za filozofiju i društvenu teoriju",
journal = "Filozofija i društvo / Philosophy and Society",
title = "Brain-Machine Interface: New Challenge for Humanity, Interfejs mozak-mašina: novi izazov za čovečanstvo",
number = "2",
volume = "33",
pages = "283-296",
doi = "10.2298/FID2202283N"
}
Nikolić, N., Bojić, L.,& Tucaković, L.. (2022). Brain-Machine Interface: New Challenge for Humanity. in Filozofija i društvo / Philosophy and Society
Beograd : Institut za filozofiju i društvenu teoriju., 33(2), 283-296.
https://doi.org/10.2298/FID2202283N
Nikolić N, Bojić L, Tucaković L. Brain-Machine Interface: New Challenge for Humanity. in Filozofija i društvo / Philosophy and Society. 2022;33(2):283-296.
doi:10.2298/FID2202283N .
Nikolić, Nemanja, Bojić, Ljubiša, Tucaković, Lana, "Brain-Machine Interface: New Challenge for Humanity" in Filozofija i društvo / Philosophy and Society, 33, no. 2 (2022):283-296,
https://doi.org/10.2298/FID2202283N . .

What makes millennials blow the whistle? From cultural to socio-psychological perspectives on whistleblowers

Nikolić, Nemanja; Bojić, Ljubiša; Jevtović, Ana

(Beograd: Institut za političke studije, 2022)

TY  - JOUR
AU  - Nikolić, Nemanja
AU  - Bojić, Ljubiša
AU  - Jevtović, Ana
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2630
AB  - Whistleblowing cases that shook intelligence community in the last decade
have something in common. Edward Snowden, Bradley Manning, and Reality Winner are
all members of a single generation – Millennials. We challenge the viewpoint that depicts
this generation as а potential “insider threat.” Millennials do have certain psychological traits
and attitudes that can be related to tendencies towards whistleblowing, but these findings
still do not approve the rhetoric that creates distrust towards the generation. This paper
proposes a shift from the cultural to the socio-psychological level of analysis, with respect
to both cultural and individual characteristics of whistleblowers, but puts more emphasis
on the social dimension. In comprehending recent cases of leaking classified information,
it is not enough to reduce explanation to some individual personality traits or hide behind
an abstraction, such as the concept of generation. To shed more light on the issue, we
introduce the concept of the imagined community, such as the open source community,
promoting free Internet and transparency of information and knowledge. Therefore, mental
membership in an imagined community might be more decisive for blowing the whistle
than the global set of values related to the whole generation of Millennials.
PB  - Beograd: Institut za političke studije
T2  - Sociološki pregled
T1  - What makes millennials blow the whistle? From cultural to socio-psychological perspectives on whistleblowers
IS  - 4
VL  - 55
SP  - 1674
EP  - 1695
DO  - 10.5937/socpreg55-34725
ER  - 
@article{
author = "Nikolić, Nemanja and Bojić, Ljubiša and Jevtović, Ana",
year = "2022",
abstract = "Whistleblowing cases that shook intelligence community in the last decade
have something in common. Edward Snowden, Bradley Manning, and Reality Winner are
all members of a single generation – Millennials. We challenge the viewpoint that depicts
this generation as а potential “insider threat.” Millennials do have certain psychological traits
and attitudes that can be related to tendencies towards whistleblowing, but these findings
still do not approve the rhetoric that creates distrust towards the generation. This paper
proposes a shift from the cultural to the socio-psychological level of analysis, with respect
to both cultural and individual characteristics of whistleblowers, but puts more emphasis
on the social dimension. In comprehending recent cases of leaking classified information,
it is not enough to reduce explanation to some individual personality traits or hide behind
an abstraction, such as the concept of generation. To shed more light on the issue, we
introduce the concept of the imagined community, such as the open source community,
promoting free Internet and transparency of information and knowledge. Therefore, mental
membership in an imagined community might be more decisive for blowing the whistle
than the global set of values related to the whole generation of Millennials.",
publisher = "Beograd: Institut za političke studije",
journal = "Sociološki pregled",
title = "What makes millennials blow the whistle? From cultural to socio-psychological perspectives on whistleblowers",
number = "4",
volume = "55",
pages = "1674-1695",
doi = "10.5937/socpreg55-34725"
}
Nikolić, N., Bojić, L.,& Jevtović, A.. (2022). What makes millennials blow the whistle? From cultural to socio-psychological perspectives on whistleblowers. in Sociološki pregled
Beograd: Institut za političke studije., 55(4), 1674-1695.
https://doi.org/10.5937/socpreg55-34725
Nikolić N, Bojić L, Jevtović A. What makes millennials blow the whistle? From cultural to socio-psychological perspectives on whistleblowers. in Sociološki pregled. 2022;55(4):1674-1695.
doi:10.5937/socpreg55-34725 .
Nikolić, Nemanja, Bojić, Ljubiša, Jevtović, Ana, "What makes millennials blow the whistle? From cultural to socio-psychological perspectives on whistleblowers" in Sociološki pregled, 55, no. 4 (2022):1674-1695,
https://doi.org/10.5937/socpreg55-34725 . .
1

Culture Organism or Techno-Feudalism: How Growing Addictions and Artificial Intelligence Shape Contemporary Society

Bojić, Ljubiša

(Institute for Philosophy and Social Theory, University of Belgrade, 2022)

TY  - BOOK
AU  - Bojić, Ljubiša
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2633
AB  - The book describes our tech driven society as the Culture Organism, while the most significant social challenge is repression of the individual by corrupt social agents. This is connected to the appearance of light and mild addictions, discovered through quantitative inquiry, which is put into a wider context, identifying the outcomes as social polarizations, appearance of echo chambers, spread of misinformation and fake news, rise of populist leaders and decreased democratic capacity. Theories of anomie, alienation and mass society are presented as a basis for research. The nature of media is examined in the context of addiction intensity, leading to the conclusion that new media, such as smartphones, are more addictive than the older media. This may be because new media have more reality-mimicking features. The study concludes that AI recommender algorithms are the most powerful social force and a new mass media, as they decide which content to expose billions of people across the globe on an individual level. That is why AI recommender algorithms may be considered a public good.
PB  - Institute for Philosophy and Social Theory, University of Belgrade
T1  - Culture Organism or Techno-Feudalism: How Growing Addictions and Artificial Intelligence Shape Contemporary Society
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2633
ER  - 
@book{
author = "Bojić, Ljubiša",
year = "2022",
abstract = "The book describes our tech driven society as the Culture Organism, while the most significant social challenge is repression of the individual by corrupt social agents. This is connected to the appearance of light and mild addictions, discovered through quantitative inquiry, which is put into a wider context, identifying the outcomes as social polarizations, appearance of echo chambers, spread of misinformation and fake news, rise of populist leaders and decreased democratic capacity. Theories of anomie, alienation and mass society are presented as a basis for research. The nature of media is examined in the context of addiction intensity, leading to the conclusion that new media, such as smartphones, are more addictive than the older media. This may be because new media have more reality-mimicking features. The study concludes that AI recommender algorithms are the most powerful social force and a new mass media, as they decide which content to expose billions of people across the globe on an individual level. That is why AI recommender algorithms may be considered a public good.",
publisher = "Institute for Philosophy and Social Theory, University of Belgrade",
title = "Culture Organism or Techno-Feudalism: How Growing Addictions and Artificial Intelligence Shape Contemporary Society",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2633"
}
Bojić, L.. (2022). Culture Organism or Techno-Feudalism: How Growing Addictions and Artificial Intelligence Shape Contemporary Society. 
Institute for Philosophy and Social Theory, University of Belgrade..
https://hdl.handle.net/21.15107/rcub_rifdt_2633
Bojić L. Culture Organism or Techno-Feudalism: How Growing Addictions and Artificial Intelligence Shape Contemporary Society. 2022;.
https://hdl.handle.net/21.15107/rcub_rifdt_2633 .
Bojić, Ljubiša, "Culture Organism or Techno-Feudalism: How Growing Addictions and Artificial Intelligence Shape Contemporary Society" (2022),
https://hdl.handle.net/21.15107/rcub_rifdt_2633 .

Computer-based personality judgments from digital footprints: theoretical considerations and practical implications in politics

Tucaković, Lana; Bojić, Ljubiša

(Beograd: Institut za političke studije, 2022)

TY  - JOUR
AU  - Tucaković, Lana
AU  - Bojić, Ljubiša
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2632
AB  - Accurately forming personality judgments is of vital importance in a wide range of social interactions. Although people are able to make fairly accurate personality judgments of others, recent technological advances in machine learning made computers better at predicting personality than humans. In this review, we will focus on computer-based personality judgments and their theoretical considerations and practical implications in politics. More precisely,
we will discuss (i) the use of social platforms and digital devices in collecting so-called digital footprints, (ii) personality traits that are assessed based on digital footprints, (iii) advantages and disadvantages of using computer-based personality judgments, (iv) persuasive communication based on digital footprints of personality traits, and lastly, (v) the matters of privacy and informed consent. With this review, we aim to provide a guide how to use computer- based personality judgment in a way to serve the public interest.
PB  - Beograd: Institut za političke studije
T2  - Srpska politička misao
T1  - Computer-based personality judgments from digital footprints: theoretical considerations and practical implications in politics
IS  - 4
VL  - 74
SP  - 235
EP  - 253
DO  - 10.22182/spm.7442021.10
ER  - 
@article{
author = "Tucaković, Lana and Bojić, Ljubiša",
year = "2022",
abstract = "Accurately forming personality judgments is of vital importance in a wide range of social interactions. Although people are able to make fairly accurate personality judgments of others, recent technological advances in machine learning made computers better at predicting personality than humans. In this review, we will focus on computer-based personality judgments and their theoretical considerations and practical implications in politics. More precisely,
we will discuss (i) the use of social platforms and digital devices in collecting so-called digital footprints, (ii) personality traits that are assessed based on digital footprints, (iii) advantages and disadvantages of using computer-based personality judgments, (iv) persuasive communication based on digital footprints of personality traits, and lastly, (v) the matters of privacy and informed consent. With this review, we aim to provide a guide how to use computer- based personality judgment in a way to serve the public interest.",
publisher = "Beograd: Institut za političke studije",
journal = "Srpska politička misao",
title = "Computer-based personality judgments from digital footprints: theoretical considerations and practical implications in politics",
number = "4",
volume = "74",
pages = "235-253",
doi = "10.22182/spm.7442021.10"
}
Tucaković, L.,& Bojić, L.. (2022). Computer-based personality judgments from digital footprints: theoretical considerations and practical implications in politics. in Srpska politička misao
Beograd: Institut za političke studije., 74(4), 235-253.
https://doi.org/10.22182/spm.7442021.10
Tucaković L, Bojić L. Computer-based personality judgments from digital footprints: theoretical considerations and practical implications in politics. in Srpska politička misao. 2022;74(4):235-253.
doi:10.22182/spm.7442021.10 .
Tucaković, Lana, Bojić, Ljubiša, "Computer-based personality judgments from digital footprints: theoretical considerations and practical implications in politics" in Srpska politička misao, 74, no. 4 (2022):235-253,
https://doi.org/10.22182/spm.7442021.10 . .

Neuromarketing unmasked: a review of current state in the field [Neuromarketing razotkriven - pregled trenutnog stanja u području]

Bojić, Ljubiša; Tucaković, Lana; Nikolić, Nemanja

(Beograd: Savez ekonomista Srbije, 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Tucaković, Lana
AU  - Nikolić, Nemanja
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2631
AB  - Neuromarketing showed up as a new interdisciplinary field that bridges neuroscience and marketing. A relatively young field that was born within the “neuroculture” matrix is covered with a veil of mystery and often misrepresented in the media as a powerful tool used by corporations to manipulate consumers’ preferences, purchasing behavior, etc. In this paper, we have done an extensive literature review in order to put light on some dilemmas and take off the veil of mystery that surrounds neuromarketing. Firstly, (i) we discussed the definition and context in which neuromarketing emerged, (ii) important brain areas in consumer neuroscience which find their application in neuromarketing research, (iii) techniques used in neuromarketing (neuroimaging and nonneuroimaging), (iv) ethical issues in the field of neuromarketing (a part of neuroethics), and (v) limitations and recommendations for future development of neuromarketing.
PB  - Beograd: Savez ekonomista Srbije
T2  - Ekonomika preduzeća
T1  - Neuromarketing unmasked: a review of current state in the field [Neuromarketing razotkriven - pregled trenutnog stanja u području]
IS  - 7-8
VL  - 69
SP  - 403
EP  - 413
DO  - 10.5937/EKOPRE2108403B
ER  - 
@article{
author = "Bojić, Ljubiša and Tucaković, Lana and Nikolić, Nemanja",
year = "2022",
abstract = "Neuromarketing showed up as a new interdisciplinary field that bridges neuroscience and marketing. A relatively young field that was born within the “neuroculture” matrix is covered with a veil of mystery and often misrepresented in the media as a powerful tool used by corporations to manipulate consumers’ preferences, purchasing behavior, etc. In this paper, we have done an extensive literature review in order to put light on some dilemmas and take off the veil of mystery that surrounds neuromarketing. Firstly, (i) we discussed the definition and context in which neuromarketing emerged, (ii) important brain areas in consumer neuroscience which find their application in neuromarketing research, (iii) techniques used in neuromarketing (neuroimaging and nonneuroimaging), (iv) ethical issues in the field of neuromarketing (a part of neuroethics), and (v) limitations and recommendations for future development of neuromarketing.",
publisher = "Beograd: Savez ekonomista Srbije",
journal = "Ekonomika preduzeća",
title = "Neuromarketing unmasked: a review of current state in the field [Neuromarketing razotkriven - pregled trenutnog stanja u području]",
number = "7-8",
volume = "69",
pages = "403-413",
doi = "10.5937/EKOPRE2108403B"
}
Bojić, L., Tucaković, L.,& Nikolić, N.. (2022). Neuromarketing unmasked: a review of current state in the field [Neuromarketing razotkriven - pregled trenutnog stanja u području]. in Ekonomika preduzeća
Beograd: Savez ekonomista Srbije., 69(7-8), 403-413.
https://doi.org/10.5937/EKOPRE2108403B
Bojić L, Tucaković L, Nikolić N. Neuromarketing unmasked: a review of current state in the field [Neuromarketing razotkriven - pregled trenutnog stanja u području]. in Ekonomika preduzeća. 2022;69(7-8):403-413.
doi:10.5937/EKOPRE2108403B .
Bojić, Ljubiša, Tucaković, Lana, Nikolić, Nemanja, "Neuromarketing unmasked: a review of current state in the field [Neuromarketing razotkriven - pregled trenutnog stanja u području]" in Ekonomika preduzeća, 69, no. 7-8 (2022):403-413,
https://doi.org/10.5937/EKOPRE2108403B . .

5G as geopolitical power struggle: The new neutral approach of balance and safety in technology controlled world explained through a case study of Serbia

Bojić, Ljubiša; Đukanović, Dragan; Nikolić, Nemanja

(Beograd: Kriminalističko-policijski univerzitet, 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Đukanović, Dragan
AU  - Nikolić, Nemanja
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2628
AB  - 5G is a critical sensitive technology that could endanger public safety. Recent progress of Huawei
in the number of patents relating to 5G caused a trade war over the issue, with multiple actions from the U.S.,
including restrictions towards Chinese companies. This paper seeks to explore the issue of 5G around global
security and the struggle for geopolitical dominance. Identified gap in the literature is related to the question if
there is a safe side in terms of choices that countries make around 5G vendors. Earlier studies have not considered this question appropriately in a comprehensive way, because of one sided look and policy approach. The second question attempts to find the best solution for countries to escape dominance of 5G vendors, ensure high safety and avoid potential hazards. To put 5G technology in context, we present geopolitical issues around a global information infrastructure, provide information into China’s 5G strategy and history of tech struggles between China and the United States (U.S.). We further present emerging geopolitical safety issues regarding 5G technology and elaborate Serbia’s geopolitical turmoil related to 5G. In conclusion we classify countries based on their position about this issue to the West, the East and the Neutral corpuses. The focus on Serbia and politics of 5G diversity is then examined to conclude that this geopolitical position of 5G Neutrality could be beneficial for the balanced world in which new technologies will be a base for multilateral dominance. This paper is limited in technical and legal analysis of the issue. Further research should propose encryption and quality control standards together with legal framework, to ensure diversity in social interest.
PB  - Beograd: Kriminalističko-policijski univerzitet
T2  - NBP. Nauka, bezbednost, policija
T1  - 5G as geopolitical power struggle: The new neutral approach of balance and safety in technology controlled world explained through a case study of Serbia
IS  - 3
VL  - 26
SP  - 25
EP  - 47
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2628
ER  - 
@article{
author = "Bojić, Ljubiša and Đukanović, Dragan and Nikolić, Nemanja",
year = "2022",
abstract = "5G is a critical sensitive technology that could endanger public safety. Recent progress of Huawei
in the number of patents relating to 5G caused a trade war over the issue, with multiple actions from the U.S.,
including restrictions towards Chinese companies. This paper seeks to explore the issue of 5G around global
security and the struggle for geopolitical dominance. Identified gap in the literature is related to the question if
there is a safe side in terms of choices that countries make around 5G vendors. Earlier studies have not considered this question appropriately in a comprehensive way, because of one sided look and policy approach. The second question attempts to find the best solution for countries to escape dominance of 5G vendors, ensure high safety and avoid potential hazards. To put 5G technology in context, we present geopolitical issues around a global information infrastructure, provide information into China’s 5G strategy and history of tech struggles between China and the United States (U.S.). We further present emerging geopolitical safety issues regarding 5G technology and elaborate Serbia’s geopolitical turmoil related to 5G. In conclusion we classify countries based on their position about this issue to the West, the East and the Neutral corpuses. The focus on Serbia and politics of 5G diversity is then examined to conclude that this geopolitical position of 5G Neutrality could be beneficial for the balanced world in which new technologies will be a base for multilateral dominance. This paper is limited in technical and legal analysis of the issue. Further research should propose encryption and quality control standards together with legal framework, to ensure diversity in social interest.",
publisher = "Beograd: Kriminalističko-policijski univerzitet",
journal = "NBP. Nauka, bezbednost, policija",
title = "5G as geopolitical power struggle: The new neutral approach of balance and safety in technology controlled world explained through a case study of Serbia",
number = "3",
volume = "26",
pages = "25-47",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2628"
}
Bojić, L., Đukanović, D.,& Nikolić, N.. (2022). 5G as geopolitical power struggle: The new neutral approach of balance and safety in technology controlled world explained through a case study of Serbia. in NBP. Nauka, bezbednost, policija
Beograd: Kriminalističko-policijski univerzitet., 26(3), 25-47.
https://hdl.handle.net/21.15107/rcub_rifdt_2628
Bojić L, Đukanović D, Nikolić N. 5G as geopolitical power struggle: The new neutral approach of balance and safety in technology controlled world explained through a case study of Serbia. in NBP. Nauka, bezbednost, policija. 2022;26(3):25-47.
https://hdl.handle.net/21.15107/rcub_rifdt_2628 .
Bojić, Ljubiša, Đukanović, Dragan, Nikolić, Nemanja, "5G as geopolitical power struggle: The new neutral approach of balance and safety in technology controlled world explained through a case study of Serbia" in NBP. Nauka, bezbednost, policija, 26, no. 3 (2022):25-47,
https://hdl.handle.net/21.15107/rcub_rifdt_2628 .

Worrying impact of artificial intelligence and big data through the prism of recommender systems

Bojić, Ljubiša; Zarić, Maja; Žikić, Simona

(Beograd: Filozofski fakultet, 2022)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Zarić, Maja
AU  - Žikić, Simona
PY  - 2022
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2629
AB  - Transfer from social to semantic web brought us to an era of algorithmic
society, placing issues such as privacy, big data and AI in the spotlight. although neutral
by their nature, the power of big data algorithms to impact societies became major
concern outcoming with fines issued to Facebook in the US. These events were initiated
by alleged breaches of data privacy connected to recommender system technology,
which can provide individualized content to internet users. This paper seeks to explain
recommender systems, while elaborating on their social effects, to conclude that their
overall impacts might be increase in retail sales, democratization of advertising, increase
in internet addictions, social polarization (echo chamber issue), and improvement
of political communication. Also, more research should be deployed into low intensity
addictions, as potential outcome of recommender systems, and it should be explored
how they affect political participation and democracy.
PB  - Beograd: Filozofski fakultet
T2  - Etnoantropološki problemi
T1  - Worrying impact of artificial intelligence and big data through the prism of recommender systems
IS  - 3
VL  - 16
SP  - 935
EP  - 957
DO  - 10.21301/eap.v16i3.13
ER  - 
@article{
author = "Bojić, Ljubiša and Zarić, Maja and Žikić, Simona",
year = "2022",
abstract = "Transfer from social to semantic web brought us to an era of algorithmic
society, placing issues such as privacy, big data and AI in the spotlight. although neutral
by their nature, the power of big data algorithms to impact societies became major
concern outcoming with fines issued to Facebook in the US. These events were initiated
by alleged breaches of data privacy connected to recommender system technology,
which can provide individualized content to internet users. This paper seeks to explain
recommender systems, while elaborating on their social effects, to conclude that their
overall impacts might be increase in retail sales, democratization of advertising, increase
in internet addictions, social polarization (echo chamber issue), and improvement
of political communication. Also, more research should be deployed into low intensity
addictions, as potential outcome of recommender systems, and it should be explored
how they affect political participation and democracy.",
publisher = "Beograd: Filozofski fakultet",
journal = "Etnoantropološki problemi",
title = "Worrying impact of artificial intelligence and big data through the prism of recommender systems",
number = "3",
volume = "16",
pages = "935-957",
doi = "10.21301/eap.v16i3.13"
}
Bojić, L., Zarić, M.,& Žikić, S.. (2022). Worrying impact of artificial intelligence and big data through the prism of recommender systems. in Etnoantropološki problemi
Beograd: Filozofski fakultet., 16(3), 935-957.
https://doi.org/10.21301/eap.v16i3.13
Bojić L, Zarić M, Žikić S. Worrying impact of artificial intelligence and big data through the prism of recommender systems. in Etnoantropološki problemi. 2022;16(3):935-957.
doi:10.21301/eap.v16i3.13 .
Bojić, Ljubiša, Zarić, Maja, Žikić, Simona, "Worrying impact of artificial intelligence and big data through the prism of recommender systems" in Etnoantropološki problemi, 16, no. 3 (2022):935-957,
https://doi.org/10.21301/eap.v16i3.13 . .
2

Tehnofeudalizam na primerima Trampove suspenzije sa Tvitera i spora Australije sa Guglom i Fejsbukom

Bojić, Ljubiša; Zejnulahović, Damir; Janković, Miloš

(Beograd: Srpsko sociološko društvo, 2021)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Zejnulahović, Damir
AU  - Janković, Miloš
PY  - 2021
UR  - http://www.socioloskipregled.org.rs/2021/07/12/socioloski-pregled-vol-lv-2021-no-2/
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2360
AB  - Друштвени медији постају незаобилазан комуникациони алат
данашњице, укључујући и политичку комуникацију. Самим тим, технолошке компаније које њима управљају имају велику моћ. Свака њихова интервенција у јавној
сфери може да има далекосежне последице. Фокусирамо се на два случаја утицаја
технолошких компанија на медије, изборни и легислативни процес, као основне
чиниоце демократије. Разматрамо импликације забране Доналду Трампу да користи
Твитер, као и окршај медијске политике Аустралије са Фејсбуком и Гуглом. Долазимо до закључка да су технолошке компаније у овим случајевима преузеле моћ која
је претходно припадала судској и легислативној грани власти, у смислу одређивања
шта је говор мржње, као и регулацију медија. Самим тим, угрожени су информисање и суверенитет држава у којима се спроводе ове интервенције. Ови догађаји
указују да свет улази у период доминације технолошких компанија, који можемо
назвати технократијом или технофеудализмом. Даља разматрања треба да иду у
правцу дефинисања друштвених медија као јавног добра у коме утицај треба да
имају друштва, а не само технолошке компаније који су власници ових комуникационих платформи.
AB  - Social media are becoming an indispensable communication tool today,
including political communication. Therefore, technological companies running them
have a great power. Every intervention they have in the public sphere may have far-reaching consequences. We will focus on two cases of the influence of technological companies
on media, election and legislative processes as basic factors of democracy. We will consider
the implications of the prohibition of Donald Trump’s use of Twitter, as well as the conflict
of Australia’s media policy with Facebook and Google. We have reached the conclusion
that in these cases technological companies took over the power that used to belong to the
judicial and legislative branch of power, in terms of defining what hate speech, as well as
media regulation is. Accordingly, this threatens the information system and sovereignty
of the countries where these interventions are made. These events indicate that the world
is entering a period of domination of technological companies, which may be called technocracy or technofeudalism. Further considerations should be directed towards defining
social media as a public good that should be influenced by societies and not only technological companies as the owners of these communication platforms.
PB  - Beograd: Srpsko sociološko društvo
T2  - Sociološki pregled
T1  - Tehnofeudalizam na primerima Trampove suspenzije sa Tvitera i spora Australije sa Guglom i Fejsbukom
IS  - 2
VL  - 55
SP  - 538
EP  - 561
DO  - 10.5937/socpreg55-32105
ER  - 
@article{
author = "Bojić, Ljubiša and Zejnulahović, Damir and Janković, Miloš",
year = "2021",
abstract = "Друштвени медији постају незаобилазан комуникациони алат
данашњице, укључујући и политичку комуникацију. Самим тим, технолошке компаније које њима управљају имају велику моћ. Свака њихова интервенција у јавној
сфери може да има далекосежне последице. Фокусирамо се на два случаја утицаја
технолошких компанија на медије, изборни и легислативни процес, као основне
чиниоце демократије. Разматрамо импликације забране Доналду Трампу да користи
Твитер, као и окршај медијске политике Аустралије са Фејсбуком и Гуглом. Долазимо до закључка да су технолошке компаније у овим случајевима преузеле моћ која
је претходно припадала судској и легислативној грани власти, у смислу одређивања
шта је говор мржње, као и регулацију медија. Самим тим, угрожени су информисање и суверенитет држава у којима се спроводе ове интервенције. Ови догађаји
указују да свет улази у период доминације технолошких компанија, који можемо
назвати технократијом или технофеудализмом. Даља разматрања треба да иду у
правцу дефинисања друштвених медија као јавног добра у коме утицај треба да
имају друштва, а не само технолошке компаније који су власници ових комуникационих платформи., Social media are becoming an indispensable communication tool today,
including political communication. Therefore, technological companies running them
have a great power. Every intervention they have in the public sphere may have far-reaching consequences. We will focus on two cases of the influence of technological companies
on media, election and legislative processes as basic factors of democracy. We will consider
the implications of the prohibition of Donald Trump’s use of Twitter, as well as the conflict
of Australia’s media policy with Facebook and Google. We have reached the conclusion
that in these cases technological companies took over the power that used to belong to the
judicial and legislative branch of power, in terms of defining what hate speech, as well as
media regulation is. Accordingly, this threatens the information system and sovereignty
of the countries where these interventions are made. These events indicate that the world
is entering a period of domination of technological companies, which may be called technocracy or technofeudalism. Further considerations should be directed towards defining
social media as a public good that should be influenced by societies and not only technological companies as the owners of these communication platforms.",
publisher = "Beograd: Srpsko sociološko društvo",
journal = "Sociološki pregled",
title = "Tehnofeudalizam na primerima Trampove suspenzije sa Tvitera i spora Australije sa Guglom i Fejsbukom",
number = "2",
volume = "55",
pages = "538-561",
doi = "10.5937/socpreg55-32105"
}
Bojić, L., Zejnulahović, D.,& Janković, M.. (2021). Tehnofeudalizam na primerima Trampove suspenzije sa Tvitera i spora Australije sa Guglom i Fejsbukom. in Sociološki pregled
Beograd: Srpsko sociološko društvo., 55(2), 538-561.
https://doi.org/10.5937/socpreg55-32105
Bojić L, Zejnulahović D, Janković M. Tehnofeudalizam na primerima Trampove suspenzije sa Tvitera i spora Australije sa Guglom i Fejsbukom. in Sociološki pregled. 2021;55(2):538-561.
doi:10.5937/socpreg55-32105 .
Bojić, Ljubiša, Zejnulahović, Damir, Janković, Miloš, "Tehnofeudalizam na primerima Trampove suspenzije sa Tvitera i spora Australije sa Guglom i Fejsbukom" in Sociološki pregled, 55, no. 2 (2021):538-561,
https://doi.org/10.5937/socpreg55-32105 . .
1

Worrying Impact of Artificial Intelligence and Big Data Through the Prism of Recommender Systems

Bojić, Ljubiša; Zarić, Maja; Žikić, Simona

(Faculty of Philosophy, University of Belgrade, Department of Ethnology and Anthropology, 2021)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Zarić, Maja
AU  - Žikić, Simona
PY  - 2021
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2362
AB  - Transfer from social to semantic web brought us to an era of algorithmic
society, placing issues such as privacy, big data and AI in the spotlight. although neutral
by their nature, the power of big data algorithms to impact societies became major
concern outcoming with fines issued to Facebook in the US. These events were initiated
by alleged breaches of data privacy connected to recommender system technology,
which can provide individualized content to internet users. This paper seeks to explain
recommender systems, while elaborating on their social effects, to conclude that their
overall impacts might be increase in retail sales, democratization of advertising, increase
in internet addictions, social polarization (echo chamber issue), and improvement
of political communication. Also, more research should be deployed into low intensity
addictions, as potential outcome of recommender systems, and it should be explored
how they affect political participation and democracy.
PB  - Faculty of Philosophy, University of Belgrade, Department of Ethnology and Anthropology
T2  - Issues in Ethnology and Anthropology
T1  - Worrying Impact of Artificial Intelligence and Big Data Through the Prism of Recommender Systems
IS  - 3
VL  - 16
SP  - 935
EP  - 957
DO  - 10.21301/eap.v16i3.13
ER  - 
@article{
author = "Bojić, Ljubiša and Zarić, Maja and Žikić, Simona",
year = "2021",
abstract = "Transfer from social to semantic web brought us to an era of algorithmic
society, placing issues such as privacy, big data and AI in the spotlight. although neutral
by their nature, the power of big data algorithms to impact societies became major
concern outcoming with fines issued to Facebook in the US. These events were initiated
by alleged breaches of data privacy connected to recommender system technology,
which can provide individualized content to internet users. This paper seeks to explain
recommender systems, while elaborating on their social effects, to conclude that their
overall impacts might be increase in retail sales, democratization of advertising, increase
in internet addictions, social polarization (echo chamber issue), and improvement
of political communication. Also, more research should be deployed into low intensity
addictions, as potential outcome of recommender systems, and it should be explored
how they affect political participation and democracy.",
publisher = "Faculty of Philosophy, University of Belgrade, Department of Ethnology and Anthropology",
journal = "Issues in Ethnology and Anthropology",
title = "Worrying Impact of Artificial Intelligence and Big Data Through the Prism of Recommender Systems",
number = "3",
volume = "16",
pages = "935-957",
doi = "10.21301/eap.v16i3.13"
}
Bojić, L., Zarić, M.,& Žikić, S.. (2021). Worrying Impact of Artificial Intelligence and Big Data Through the Prism of Recommender Systems. in Issues in Ethnology and Anthropology
Faculty of Philosophy, University of Belgrade, Department of Ethnology and Anthropology., 16(3), 935-957.
https://doi.org/10.21301/eap.v16i3.13
Bojić L, Zarić M, Žikić S. Worrying Impact of Artificial Intelligence and Big Data Through the Prism of Recommender Systems. in Issues in Ethnology and Anthropology. 2021;16(3):935-957.
doi:10.21301/eap.v16i3.13 .
Bojić, Ljubiša, Zarić, Maja, Žikić, Simona, "Worrying Impact of Artificial Intelligence and Big Data Through the Prism of Recommender Systems" in Issues in Ethnology and Anthropology, 16, no. 3 (2021):935-957,
https://doi.org/10.21301/eap.v16i3.13 . .
2

State vs. Anti-vaxxers: Analysis of Covid 19 Echo Chambers in Serbia

Bojić, Ljubiša; Nikolić, Nemanja; Tucaković, Lana

(Serbian Political Science Association, 2021)

TY  - CONF
AU  - Bojić, Ljubiša
AU  - Nikolić, Nemanja
AU  - Tucaković, Lana
PY  - 2021
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2364
AB  - Times of uncertainty and fear were brought by Covid 19. Ongoing pandemic is a fruitful ground for fake news, as citizens try to find explanations that fit into their worldviews. This process polarizes society and creates echo chambers amplified by recommender systems. Our main goal is to detect anti-vaxxer echo chamber in Serbia by analyzing online reactions to recent arrest of prominent anti-vaxxer dr Jovana Stojkovic. Content analysis of online comments is deployed in anti-regime left, anti-regime right and pro government media to explore attitudes towards vaccination conspiracy theory, police action towards anti-vaxxers and government crisis response team. We clearly distinguish anti vaccine echo chamber among commentators of anti regime right media (Youtube podcasts). Additionally, we describe attitudes expressed around issues related to vaccination. Limitation of this inquiry is lack of quantitative analysis. This is recommended for further research, in order to analyze greater number of comments. Additionally, scientists should explore echo chambers in more detail, given the fact they stand as realistic threat to democracy in future.
PB  - Serbian Political Science Association
PB  - Udruženje za političke nauke Srbije
C3  - 15th  Serbian Political Science Association Annual International Conference  CITIZENS IN THE AGE OF DISINFORMATION  Venue - Faculty of Political Science, Belgrade, September 25-26, 2021
T1  - State vs. Anti-vaxxers: Analysis of Covid 19 Echo Chambers in Serbia
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2364
ER  - 
@conference{
author = "Bojić, Ljubiša and Nikolić, Nemanja and Tucaković, Lana",
year = "2021",
abstract = "Times of uncertainty and fear were brought by Covid 19. Ongoing pandemic is a fruitful ground for fake news, as citizens try to find explanations that fit into their worldviews. This process polarizes society and creates echo chambers amplified by recommender systems. Our main goal is to detect anti-vaxxer echo chamber in Serbia by analyzing online reactions to recent arrest of prominent anti-vaxxer dr Jovana Stojkovic. Content analysis of online comments is deployed in anti-regime left, anti-regime right and pro government media to explore attitudes towards vaccination conspiracy theory, police action towards anti-vaxxers and government crisis response team. We clearly distinguish anti vaccine echo chamber among commentators of anti regime right media (Youtube podcasts). Additionally, we describe attitudes expressed around issues related to vaccination. Limitation of this inquiry is lack of quantitative analysis. This is recommended for further research, in order to analyze greater number of comments. Additionally, scientists should explore echo chambers in more detail, given the fact they stand as realistic threat to democracy in future.",
publisher = "Serbian Political Science Association, Udruženje za političke nauke Srbije",
journal = "15th  Serbian Political Science Association Annual International Conference  CITIZENS IN THE AGE OF DISINFORMATION  Venue - Faculty of Political Science, Belgrade, September 25-26, 2021",
title = "State vs. Anti-vaxxers: Analysis of Covid 19 Echo Chambers in Serbia",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2364"
}
Bojić, L., Nikolić, N.,& Tucaković, L.. (2021). State vs. Anti-vaxxers: Analysis of Covid 19 Echo Chambers in Serbia. in 15th  Serbian Political Science Association Annual International Conference  CITIZENS IN THE AGE OF DISINFORMATION  Venue - Faculty of Political Science, Belgrade, September 25-26, 2021
Serbian Political Science Association..
https://hdl.handle.net/21.15107/rcub_rifdt_2364
Bojić L, Nikolić N, Tucaković L. State vs. Anti-vaxxers: Analysis of Covid 19 Echo Chambers in Serbia. in 15th  Serbian Political Science Association Annual International Conference  CITIZENS IN THE AGE OF DISINFORMATION  Venue - Faculty of Political Science, Belgrade, September 25-26, 2021. 2021;.
https://hdl.handle.net/21.15107/rcub_rifdt_2364 .
Bojić, Ljubiša, Nikolić, Nemanja, Tucaković, Lana, "State vs. Anti-vaxxers: Analysis of Covid 19 Echo Chambers in Serbia" in 15th  Serbian Political Science Association Annual International Conference  CITIZENS IN THE AGE OF DISINFORMATION  Venue - Faculty of Political Science, Belgrade, September 25-26, 2021 (2021),
https://hdl.handle.net/21.15107/rcub_rifdt_2364 .

How media directly impact society: a psychometric analysis of leading Twitter news profiles and their followers in Serbia

Bojić, Ljubiša

(2021)

TY  - CONF
AU  - Bojić, Ljubiša
PY  - 2021
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2365
AB  - We conducted quantitative psychometric analysis on Twitter posts of 20 leading Serbian media in duration of three months. On the other side, we did the same kind of processing for their followers, including more than half million of tweets. The analysis has been done using Twitter API on posts data from 24 October until 30 January of 2019, Serbian LIWC psychometric dictionary and further statistical processing. We discovered that language used by media differs according to their nature and contents they produce. At the same time we found that categories and words related to family, feel, sex, spirituality, negative emotions and work, expressed in posts of media, are predictors for tweets of their followers. This actually means that if media reports consist of these elements, they will reflect in language of their followers. Thus, impact of media on their audiences is clearly registered in the language of Twitter users. Such findings confirm the power of media and indicate how important it is to carefully choose media contents that are consumed, having in mind of various potential hazards, including media addiction. Results align with emotional contagion theory. This research was the first one to indicate various psychometric categories could spread on social media, beyond solely emotions. This research is limited to assessment of media impact in one country. The study indicates it would be important to focus further research  on negative news and how they affect multiple societies and groups of people and establish live Media Negativity Index on global level.
C3  - 30 years of higher education in journalism and communication in Eastern Europe after 1989: From conquering the freedom of expression to embracing digital communication
T1  - How media directly impact society: a psychometric analysis of leading Twitter news profiles and their followers in Serbia
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2365
ER  - 
@conference{
author = "Bojić, Ljubiša",
year = "2021",
abstract = "We conducted quantitative psychometric analysis on Twitter posts of 20 leading Serbian media in duration of three months. On the other side, we did the same kind of processing for their followers, including more than half million of tweets. The analysis has been done using Twitter API on posts data from 24 October until 30 January of 2019, Serbian LIWC psychometric dictionary and further statistical processing. We discovered that language used by media differs according to their nature and contents they produce. At the same time we found that categories and words related to family, feel, sex, spirituality, negative emotions and work, expressed in posts of media, are predictors for tweets of their followers. This actually means that if media reports consist of these elements, they will reflect in language of their followers. Thus, impact of media on their audiences is clearly registered in the language of Twitter users. Such findings confirm the power of media and indicate how important it is to carefully choose media contents that are consumed, having in mind of various potential hazards, including media addiction. Results align with emotional contagion theory. This research was the first one to indicate various psychometric categories could spread on social media, beyond solely emotions. This research is limited to assessment of media impact in one country. The study indicates it would be important to focus further research  on negative news and how they affect multiple societies and groups of people and establish live Media Negativity Index on global level.",
journal = "30 years of higher education in journalism and communication in Eastern Europe after 1989: From conquering the freedom of expression to embracing digital communication",
title = "How media directly impact society: a psychometric analysis of leading Twitter news profiles and their followers in Serbia",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2365"
}
Bojić, L.. (2021). How media directly impact society: a psychometric analysis of leading Twitter news profiles and their followers in Serbia. in 30 years of higher education in journalism and communication in Eastern Europe after 1989: From conquering the freedom of expression to embracing digital communication.
https://hdl.handle.net/21.15107/rcub_rifdt_2365
Bojić L. How media directly impact society: a psychometric analysis of leading Twitter news profiles and their followers in Serbia. in 30 years of higher education in journalism and communication in Eastern Europe after 1989: From conquering the freedom of expression to embracing digital communication. 2021;.
https://hdl.handle.net/21.15107/rcub_rifdt_2365 .
Bojić, Ljubiša, "How media directly impact society: a psychometric analysis of leading Twitter news profiles and their followers in Serbia" in 30 years of higher education in journalism and communication in Eastern Europe after 1989: From conquering the freedom of expression to embracing digital communication (2021),
https://hdl.handle.net/21.15107/rcub_rifdt_2365 .

Political marketing and strategies of digital illusions – examples from Venezuela and Brazil

Bojić, Ljubiša; Pavlović, Maja

(Beograd: Srpsko sociološko društvo, 2020)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Pavlović, Maja
PY  - 2020
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2350
AB  - State represents a social phenomenon which is constantly changing – just
like all political actors. The direction of that evolution is determined by the development
and current state of the art in technological domain. That explains how the rise of social
media and new ICTs has shaped the contemporary political communication. This paper
sheds light on the manner in which digital tools are exploited in an unpredictable social
ambience which is characterized by numerous political crises. Special attention has been
given to the phenomenon of digital astroturfing and political disinformation trends in Venezuela
and Brazil. We have found that the dynamic technological development combined
with the use of political bots has been creating the potential for fake news, thus impacting
election processes and endangering democracy. Therefore, these phenomena need further
scientific examination.
AB  - Држaвa прeдстaвљa фeнoмeн кojи стaлнo мeњa свojу фoрму, кao и
пoлитички aктeри унутaр њe. Правац тих промена у oдрeђeнoj мeри зaвиси oд рaзвoja
тeхнoлoгиjе. Нoвe инфoрмaциoнo-кoмуникaциoнe тeхнoлoгиje и успoн друштвeних
мрeжa утицaли су нa мoдeрну пoлитичку кoмуникaциjу. Oвaj рaд рaзмaтрa нa кojи
нaчин сe eксплoaтишу дигитaлни aлaти у нeпрeдвидљивoм друштвeнoм aмбиjeнту
кojeг oдликуjу брojнe пoлитичкe кризe. Посебну пажњу посветили смо феномену
дигиталног aстрoтурфингa и ширeњa пoлитичких дeзинфoрмaциja у Вeнeцуeли и
Брaзилу. Брзи тeхнoлoшки рaзвoj у кoмбинaциjи сa кoришћeњeм пoлитичких бoтoвa
ствaрa пoтeнциjaл зa ширeњe лaжних вeсти, штo утичe нa дeмoкрaтичнoст избoрнoг
прoцeсa. Стoгa je нeoпхoднo пoдрoбниje истрaжити oвe фeнoмeнe.
PB  - Beograd: Srpsko sociološko društvo
T2  - Sociološki pregled
T1  - Political marketing and strategies of digital illusions – examples from Venezuela and Brazil
T1  - Пoлитички мaркeтинг и стрaтeгиje дигитaлних илузиja – примeри из Вeнeцуeлe и Брaзилa
IS  - 4
VL  - 54
DO  - 10.5937/socpreg54-27846
ER  - 
@article{
author = "Bojić, Ljubiša and Pavlović, Maja",
year = "2020",
abstract = "State represents a social phenomenon which is constantly changing – just
like all political actors. The direction of that evolution is determined by the development
and current state of the art in technological domain. That explains how the rise of social
media and new ICTs has shaped the contemporary political communication. This paper
sheds light on the manner in which digital tools are exploited in an unpredictable social
ambience which is characterized by numerous political crises. Special attention has been
given to the phenomenon of digital astroturfing and political disinformation trends in Venezuela
and Brazil. We have found that the dynamic technological development combined
with the use of political bots has been creating the potential for fake news, thus impacting
election processes and endangering democracy. Therefore, these phenomena need further
scientific examination., Држaвa прeдстaвљa фeнoмeн кojи стaлнo мeњa свojу фoрму, кao и
пoлитички aктeри унутaр њe. Правац тих промена у oдрeђeнoj мeри зaвиси oд рaзвoja
тeхнoлoгиjе. Нoвe инфoрмaциoнo-кoмуникaциoнe тeхнoлoгиje и успoн друштвeних
мрeжa утицaли су нa мoдeрну пoлитичку кoмуникaциjу. Oвaj рaд рaзмaтрa нa кojи
нaчин сe eксплoaтишу дигитaлни aлaти у нeпрeдвидљивoм друштвeнoм aмбиjeнту
кojeг oдликуjу брojнe пoлитичкe кризe. Посебну пажњу посветили смо феномену
дигиталног aстрoтурфингa и ширeњa пoлитичких дeзинфoрмaциja у Вeнeцуeли и
Брaзилу. Брзи тeхнoлoшки рaзвoj у кoмбинaциjи сa кoришћeњeм пoлитичких бoтoвa
ствaрa пoтeнциjaл зa ширeњe лaжних вeсти, штo утичe нa дeмoкрaтичнoст избoрнoг
прoцeсa. Стoгa je нeoпхoднo пoдрoбниje истрaжити oвe фeнoмeнe.",
publisher = "Beograd: Srpsko sociološko društvo",
journal = "Sociološki pregled",
title = "Political marketing and strategies of digital illusions – examples from Venezuela and Brazil, Пoлитички мaркeтинг и стрaтeгиje дигитaлних илузиja – примeри из Вeнeцуeлe и Брaзилa",
number = "4",
volume = "54",
doi = "10.5937/socpreg54-27846"
}
Bojić, L.,& Pavlović, M.. (2020). Political marketing and strategies of digital illusions – examples from Venezuela and Brazil. in Sociološki pregled
Beograd: Srpsko sociološko društvo., 54(4).
https://doi.org/10.5937/socpreg54-27846
Bojić L, Pavlović M. Political marketing and strategies of digital illusions – examples from Venezuela and Brazil. in Sociološki pregled. 2020;54(4).
doi:10.5937/socpreg54-27846 .
Bojić, Ljubiša, Pavlović, Maja, "Political marketing and strategies of digital illusions – examples from Venezuela and Brazil" in Sociološki pregled, 54, no. 4 (2020),
https://doi.org/10.5937/socpreg54-27846 . .
4

Social Connections and Wellbeing

Bojić, Ljubiša

(Kragujevac: Faculty of Engineering, University of Kragujevac, 2019)

TY  - CONF
AU  - Bojić, Ljubiša
PY  - 2019
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2359
AB  - Fears, attitudes, closeness of different social categories and media use were explored by through the Results of Oxford Happiness Inventory and Multiple Lickert scale. Findings include that happier individuals are better connected to their family, express positive stands on teachers, professors, sport workers and members of some nations. These notions are connected to results of previous research inquiries about wellbeing and increased agreeableness, increased extroversion, increased openness to experience and decreased neuroticism.
PB  - Kragujevac: Faculty of Engineering, University of Kragujevac
C3  - 14th International Quality Conference, Kragujevac, Serbia, 29th May- 1st June 2019
T1  - Social Connections and Wellbeing
SP  - 781
EP  - 786
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2359
ER  - 
@conference{
author = "Bojić, Ljubiša",
year = "2019",
abstract = "Fears, attitudes, closeness of different social categories and media use were explored by through the Results of Oxford Happiness Inventory and Multiple Lickert scale. Findings include that happier individuals are better connected to their family, express positive stands on teachers, professors, sport workers and members of some nations. These notions are connected to results of previous research inquiries about wellbeing and increased agreeableness, increased extroversion, increased openness to experience and decreased neuroticism.",
publisher = "Kragujevac: Faculty of Engineering, University of Kragujevac",
journal = "14th International Quality Conference, Kragujevac, Serbia, 29th May- 1st June 2019",
title = "Social Connections and Wellbeing",
pages = "781-786",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2359"
}
Bojić, L.. (2019). Social Connections and Wellbeing. in 14th International Quality Conference, Kragujevac, Serbia, 29th May- 1st June 2019
Kragujevac: Faculty of Engineering, University of Kragujevac., 781-786.
https://hdl.handle.net/21.15107/rcub_rifdt_2359
Bojić L. Social Connections and Wellbeing. in 14th International Quality Conference, Kragujevac, Serbia, 29th May- 1st June 2019. 2019;:781-786.
https://hdl.handle.net/21.15107/rcub_rifdt_2359 .
Bojić, Ljubiša, "Social Connections and Wellbeing" in 14th International Quality Conference, Kragujevac, Serbia, 29th May- 1st June 2019 (2019):781-786,
https://hdl.handle.net/21.15107/rcub_rifdt_2359 .

Media addicts in Serbia: problem dimensions and possible solutions

Bojić, Ljubiša

(Niš: Univerzitet u Nišu, 2018)

TY  - JOUR
AU  - Bojić, Ljubiša
PY  - 2018
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2346
AB  - Advances in mobile devices technology enabled media access anywhere and anytime. The appearance of social networks opened new realms of life simulation, potentially boosting media addictions. Personal characteristics in combination with stressful situations may be causing repression of inner impulses, thus provoking some psychological conditions such as depression, anxiety or loneliness. In this situation, person might look into characteristics and content of different media to find the one which addresses his or her repressed impulses, thus enabling ―simulation of life‖. Person susceptible to one addiction might at some point decide to change it with another one, like alcohol or drugs use. The results of this research indicate that materialistic persons oriented towards societal success are more likely to become media addicts. Stressful situations coming from family, workplace, education and moral and ethical norms are strongly linked to media addiction. Family as a liberating agent has been found to correlate with a decrease in levels of media addiction. The repression of inner impulses has been increasing with levels of media addiction. Media addiction has been increasing with those research participants with feelings of happiness tied to shopping.
AB  - Све већи број корисника медија, као и могућност сталног приступа путем
мобилних уређаја – чине медијску зависност важном темом за друштво. С обзиром на наведено, ова студија има задатак да проучи како медијска зависност настаје и којим стратегијама и превентивним политикама ју је могуће умањити. У
уводу су цитирани различити аутори како би се пружио приказ претходних истраживања повезаних са личним особинама, стресним ситуацијама и потискивањем
унутрашњих импулса као предуслова за настајање медијске зависности. Такође је
разматрање различитих врста зависности било у средишту истраживања, тј. питање зашто је зависник изабрао баш одређену врсту зависности, а не неку другу.
Овде се успостављају истраживачке хипотезе. Наредна секција у раду објашњава методологију која је коришћена да се
испита медијска зависност у Србији. У овом делу излажу се питања из анкете која
се односе на узроке настајања медијске зависности.
Затим се излажу резултати истраживања који потврђују хипотезе. Укратко,
утврђено је да су људи са материјалистичким аспирацијама који желе друштвено
потврђен успех посебно погодни да постану медијски зависници. Такође, окидачи
за медијску зависност могу бити различите стресне ситуације из свакодневног
живота, што укључује сфере као што су образовање, рад, породица итд. С друге
стране, постоји само једна сфера која је у јасној негативној корелацији са медијском зависношћу и то је породица. Мала је вероватноћа да људи који осећају да је
„породица њихова слобода‖ постану медијски зависници. Поред тога, утврђено је
да међу људима који воле да купују има више медијских зависника у односу на
групу оних који то не воле да раде. Сви поменути резултати истраживања су онда
стављени у контекст демографских података испитаника како би се добила и та
димензија.
На крају је цео процес медијске зависности још једном разматран кроз завршна запажања. Ово укључује медијску зависност и личне особине, стресне ситуације и потискивање унутрашњих импулса. Потенцијалне користи овог истраживања су наведене као, на пример, коришћења за државну стратегију против медијске зависности. Предлаже се универзална методологија за мерење медијске зависности према свим медијима, као и континуално мерење у више земаља како би
се добила слика у односу на ово глобално питање. Стратегија превенције медијске
зависности предложена је с обзиром на истраживачки резултат који говори о утицају јаке породице да се смањи медијска зависност.
PB  - Niš: Univerzitet u Nišu
T2  - Teme
T1  - Media addicts in Serbia: problem dimensions and possible solutions
T1  - Mедијски зависници у Србији: димензије проблема и могућа решења
IS  - 2
VL  - 42
SP  - 681
EP  - 693
DO  - 10.22190/TEME1802681B
ER  - 
@article{
author = "Bojić, Ljubiša",
year = "2018",
abstract = "Advances in mobile devices technology enabled media access anywhere and anytime. The appearance of social networks opened new realms of life simulation, potentially boosting media addictions. Personal characteristics in combination with stressful situations may be causing repression of inner impulses, thus provoking some psychological conditions such as depression, anxiety or loneliness. In this situation, person might look into characteristics and content of different media to find the one which addresses his or her repressed impulses, thus enabling ―simulation of life‖. Person susceptible to one addiction might at some point decide to change it with another one, like alcohol or drugs use. The results of this research indicate that materialistic persons oriented towards societal success are more likely to become media addicts. Stressful situations coming from family, workplace, education and moral and ethical norms are strongly linked to media addiction. Family as a liberating agent has been found to correlate with a decrease in levels of media addiction. The repression of inner impulses has been increasing with levels of media addiction. Media addiction has been increasing with those research participants with feelings of happiness tied to shopping., Све већи број корисника медија, као и могућност сталног приступа путем
мобилних уређаја – чине медијску зависност важном темом за друштво. С обзиром на наведено, ова студија има задатак да проучи како медијска зависност настаје и којим стратегијама и превентивним политикама ју је могуће умањити. У
уводу су цитирани различити аутори како би се пружио приказ претходних истраживања повезаних са личним особинама, стресним ситуацијама и потискивањем
унутрашњих импулса као предуслова за настајање медијске зависности. Такође је
разматрање различитих врста зависности било у средишту истраживања, тј. питање зашто је зависник изабрао баш одређену врсту зависности, а не неку другу.
Овде се успостављају истраживачке хипотезе. Наредна секција у раду објашњава методологију која је коришћена да се
испита медијска зависност у Србији. У овом делу излажу се питања из анкете која
се односе на узроке настајања медијске зависности.
Затим се излажу резултати истраживања који потврђују хипотезе. Укратко,
утврђено је да су људи са материјалистичким аспирацијама који желе друштвено
потврђен успех посебно погодни да постану медијски зависници. Такође, окидачи
за медијску зависност могу бити различите стресне ситуације из свакодневног
живота, што укључује сфере као што су образовање, рад, породица итд. С друге
стране, постоји само једна сфера која је у јасној негативној корелацији са медијском зависношћу и то је породица. Мала је вероватноћа да људи који осећају да је
„породица њихова слобода‖ постану медијски зависници. Поред тога, утврђено је
да међу људима који воле да купују има више медијских зависника у односу на
групу оних који то не воле да раде. Сви поменути резултати истраживања су онда
стављени у контекст демографских података испитаника како би се добила и та
димензија.
На крају је цео процес медијске зависности још једном разматран кроз завршна запажања. Ово укључује медијску зависност и личне особине, стресне ситуације и потискивање унутрашњих импулса. Потенцијалне користи овог истраживања су наведене као, на пример, коришћења за државну стратегију против медијске зависности. Предлаже се универзална методологија за мерење медијске зависности према свим медијима, као и континуално мерење у више земаља како би
се добила слика у односу на ово глобално питање. Стратегија превенције медијске
зависности предложена је с обзиром на истраживачки резултат који говори о утицају јаке породице да се смањи медијска зависност.",
publisher = "Niš: Univerzitet u Nišu",
journal = "Teme",
title = "Media addicts in Serbia: problem dimensions and possible solutions, Mедијски зависници у Србији: димензије проблема и могућа решења",
number = "2",
volume = "42",
pages = "681-693",
doi = "10.22190/TEME1802681B"
}
Bojić, L.. (2018). Media addicts in Serbia: problem dimensions and possible solutions. in Teme
Niš: Univerzitet u Nišu., 42(2), 681-693.
https://doi.org/10.22190/TEME1802681B
Bojić L. Media addicts in Serbia: problem dimensions and possible solutions. in Teme. 2018;42(2):681-693.
doi:10.22190/TEME1802681B .
Bojić, Ljubiša, "Media addicts in Serbia: problem dimensions and possible solutions" in Teme, 42, no. 2 (2018):681-693,
https://doi.org/10.22190/TEME1802681B . .

Attitudes and Happiness in Serbia

Bojić, Ljubiša

(Belgrade: Institute for Political Studies, 2018)

TY  - JOUR
AU  - Bojić, Ljubiša
PY  - 2018
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2347
AB  - The Annual Attitude Examination Survey consisting of 366 questions was
deployed on nationally representative sample in Serbia to get 2608 valid inputs
on the Oxford Happiness Inventory and Multiple Lickert scale questions concerning
attitudes, fears, media use and closeness of different social categories to
the participants. Research results confirm that happiness is affected by certain
attitudes and characteristics of research participants such as those indicating
openness to new experiences, being people loving, optimistic, positive, future
and present focused, knowledge oriented, relaxed, creative, helping, just and
empathetic. This is the first happiness research in Serbia. Future inquiries of
this kind should be moved towards the Internet as a source of continuous data.
PB  - Belgrade: Institute for Political Studies
T2  - Serbian political Thought
T1  - Attitudes and Happiness in Serbia
IS  - 1
VL  - 17
SP  - 29
EP  - 45
DO  - 10.22182/spt.1712018.2
ER  - 
@article{
author = "Bojić, Ljubiša",
year = "2018",
abstract = "The Annual Attitude Examination Survey consisting of 366 questions was
deployed on nationally representative sample in Serbia to get 2608 valid inputs
on the Oxford Happiness Inventory and Multiple Lickert scale questions concerning
attitudes, fears, media use and closeness of different social categories to
the participants. Research results confirm that happiness is affected by certain
attitudes and characteristics of research participants such as those indicating
openness to new experiences, being people loving, optimistic, positive, future
and present focused, knowledge oriented, relaxed, creative, helping, just and
empathetic. This is the first happiness research in Serbia. Future inquiries of
this kind should be moved towards the Internet as a source of continuous data.",
publisher = "Belgrade: Institute for Political Studies",
journal = "Serbian political Thought",
title = "Attitudes and Happiness in Serbia",
number = "1",
volume = "17",
pages = "29-45",
doi = "10.22182/spt.1712018.2"
}
Bojić, L.. (2018). Attitudes and Happiness in Serbia. in Serbian political Thought
Belgrade: Institute for Political Studies., 17(1), 29-45.
https://doi.org/10.22182/spt.1712018.2
Bojić L. Attitudes and Happiness in Serbia. in Serbian political Thought. 2018;17(1):29-45.
doi:10.22182/spt.1712018.2 .
Bojić, Ljubiša, "Attitudes and Happiness in Serbia" in Serbian political Thought, 17, no. 1 (2018):29-45,
https://doi.org/10.22182/spt.1712018.2 . .

Symbols: Software for Social Network Analysis

Arsić, Branko; Bojić, Ljubiša; Milentijević, Ivan; Spalević, Petar; Rančić, Dejan

(Niš: Univerzitet u Nišu, 2018)

TY  - JOUR
AU  - Arsić, Branko
AU  - Bojić, Ljubiša
AU  - Milentijević, Ivan
AU  - Spalević, Petar
AU  - Rančić, Dejan
PY  - 2018
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2348
AB  - The unique possibilities of online social networks such as real-time data access, knowledge of users’ changing preferences and access to their statuses provide the possibility for innovation in the analysis of people’s behavior and opinions, when compared to classical offline methods. Literature review shows lack of studies about the use of public Facebook data in Serbia for the improvement of different product sale, political or promotional campaigns, recommender systems, etc. In this paper, we present the way how data from Facebook can be collected in order to gain insight into the individuals’ preferences and statuses, as well as their connection to a company's fan pages. In particular, we present data collection framework – Symbols – used for collecting individual specific data. The framework stores data into a local database and involves a module for a graph and content-based analysis of these data. The proposed framework for social network analysis can be used as a decision-making system in users’ preferences implementation thus creating a space for business improvements in various areas.
PB  - Niš: Univerzitet u Nišu
T2  - The Facta Universitatis, Series: Automatic Control and Robotics
T1  - Symbols: Software for Social Network Analysis
IS  - 3
VL  - 17
SP  - 205
EP  - 222
DO  - 10.22190/FUACR1803205A
ER  - 
@article{
author = "Arsić, Branko and Bojić, Ljubiša and Milentijević, Ivan and Spalević, Petar and Rančić, Dejan",
year = "2018",
abstract = "The unique possibilities of online social networks such as real-time data access, knowledge of users’ changing preferences and access to their statuses provide the possibility for innovation in the analysis of people’s behavior and opinions, when compared to classical offline methods. Literature review shows lack of studies about the use of public Facebook data in Serbia for the improvement of different product sale, political or promotional campaigns, recommender systems, etc. In this paper, we present the way how data from Facebook can be collected in order to gain insight into the individuals’ preferences and statuses, as well as their connection to a company's fan pages. In particular, we present data collection framework – Symbols – used for collecting individual specific data. The framework stores data into a local database and involves a module for a graph and content-based analysis of these data. The proposed framework for social network analysis can be used as a decision-making system in users’ preferences implementation thus creating a space for business improvements in various areas.",
publisher = "Niš: Univerzitet u Nišu",
journal = "The Facta Universitatis, Series: Automatic Control and Robotics",
title = "Symbols: Software for Social Network Analysis",
number = "3",
volume = "17",
pages = "205-222",
doi = "10.22190/FUACR1803205A"
}
Arsić, B., Bojić, L., Milentijević, I., Spalević, P.,& Rančić, D.. (2018). Symbols: Software for Social Network Analysis. in The Facta Universitatis, Series: Automatic Control and Robotics
Niš: Univerzitet u Nišu., 17(3), 205-222.
https://doi.org/10.22190/FUACR1803205A
Arsić B, Bojić L, Milentijević I, Spalević P, Rančić D. Symbols: Software for Social Network Analysis. in The Facta Universitatis, Series: Automatic Control and Robotics. 2018;17(3):205-222.
doi:10.22190/FUACR1803205A .
Arsić, Branko, Bojić, Ljubiša, Milentijević, Ivan, Spalević, Petar, Rančić, Dejan, "Symbols: Software for Social Network Analysis" in The Facta Universitatis, Series: Automatic Control and Robotics, 17, no. 3 (2018):205-222,
https://doi.org/10.22190/FUACR1803205A . .
1

Mass Media Use and Wellbeing

Bojić, Ljubiša

(Kragujevac: Faculty of Engineering, University of Kragujevac, 2018)

TY  - CONF
AU  - Bojić, Ljubiša
PY  - 2018
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2357
AB  - The Oxford Happiness Inventory and Multiple Lickert scale were deployed to get 2608 valid inputs on questions about attitudes, fears, media use and closeness of different social categories to the participants. Research results confirm all hypotheses. Quantity of television use decreases happiness. As for the quality of television and newspapers use, those consuming contents such as culture, sports and IT are happier than others. When looking at the television only, those that consume programs such as cartoons, culture, music, fashion, science, IT and sports are happier than others.
PB  - Kragujevac: Faculty of Engineering, University of Kragujevac
C3  - 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018
T1  - Mass Media Use and Wellbeing
SP  - 243
EP  - 248
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2357
ER  - 
@conference{
author = "Bojić, Ljubiša",
year = "2018",
abstract = "The Oxford Happiness Inventory and Multiple Lickert scale were deployed to get 2608 valid inputs on questions about attitudes, fears, media use and closeness of different social categories to the participants. Research results confirm all hypotheses. Quantity of television use decreases happiness. As for the quality of television and newspapers use, those consuming contents such as culture, sports and IT are happier than others. When looking at the television only, those that consume programs such as cartoons, culture, music, fashion, science, IT and sports are happier than others.",
publisher = "Kragujevac: Faculty of Engineering, University of Kragujevac",
journal = "3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018",
title = "Mass Media Use and Wellbeing",
pages = "243-248",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2357"
}
Bojić, L.. (2018). Mass Media Use and Wellbeing. in 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018
Kragujevac: Faculty of Engineering, University of Kragujevac., 243-248.
https://hdl.handle.net/21.15107/rcub_rifdt_2357
Bojić L. Mass Media Use and Wellbeing. in 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018. 2018;:243-248.
https://hdl.handle.net/21.15107/rcub_rifdt_2357 .
Bojić, Ljubiša, "Mass Media Use and Wellbeing" in 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018 (2018):243-248,
https://hdl.handle.net/21.15107/rcub_rifdt_2357 .

Personal Stands and Wellbeing

Bojić, Ljubiša

(Kragujevac: Faculty of Engineering, University of Kragujevac, 2018)

TY  - CONF
AU  - Bojić, Ljubiša
PY  - 2018
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2358
AB  - The Oxford Happiness Inventory and Multiple Lickert scale were deployed to get 2608 valid inputs on questions about attitudes, fears, media use and closeness of different social categories to the participants. Results confirm that happiness is affected by certain personal stands and characteristics of research participants such as those indicating openness to new experiences, being people loving, optimistic, positive, future and present focused, knowledge oriented, relaxed, creative, helping, just and empathetic.
PB  - Kragujevac: Faculty of Engineering, University of Kragujevac
C3  - 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018
T1  - Personal Stands and Wellbeing
SP  - 249
EP  - 254
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2358
ER  - 
@conference{
author = "Bojić, Ljubiša",
year = "2018",
abstract = "The Oxford Happiness Inventory and Multiple Lickert scale were deployed to get 2608 valid inputs on questions about attitudes, fears, media use and closeness of different social categories to the participants. Results confirm that happiness is affected by certain personal stands and characteristics of research participants such as those indicating openness to new experiences, being people loving, optimistic, positive, future and present focused, knowledge oriented, relaxed, creative, helping, just and empathetic.",
publisher = "Kragujevac: Faculty of Engineering, University of Kragujevac",
journal = "3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018",
title = "Personal Stands and Wellbeing",
pages = "249-254",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2358"
}
Bojić, L.. (2018). Personal Stands and Wellbeing. in 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018
Kragujevac: Faculty of Engineering, University of Kragujevac., 249-254.
https://hdl.handle.net/21.15107/rcub_rifdt_2358
Bojić L. Personal Stands and Wellbeing. in 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018. 2018;:249-254.
https://hdl.handle.net/21.15107/rcub_rifdt_2358 .
Bojić, Ljubiša, "Personal Stands and Wellbeing" in 3 rd International Conference on Quality of Life, Kragujevac, Serbia, 28-30 November 2018 (2018):249-254,
https://hdl.handle.net/21.15107/rcub_rifdt_2358 .

Addiction to old versus new media

Bojić, Ljubiša; Marie, Jean-Louis

(Beograd: Institut za političke studije, 2017)

TY  - JOUR
AU  - Bojić, Ljubiša
AU  - Marie, Jean-Louis
PY  - 2017
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/2344
AB  - Two aspects of technologically driven civilization are evident:
availability of new media and interactivity. This study examines media
addiction on three levels: purpose of use, medium of choice and online
application utilized. Media addiction increases with those who use media
for fun as opposed to individuals who use media for information;
level of media addiction is higher with users of new media as opposed
to users of old media; more interactive and less practical online applications
such as social networks and chat are more addictive. When
looking into nature of new and old media it is possible to conclude that
media addiction may be related to number of senses grabbed by media
and media features, such as live broadcasting and interactivity. This
brings us to conclusion that future of media may be in employment of
additional human senses in its use.
PB  - Beograd: Institut za političke studije
T2  - Srpska politička misao
T1  - Addiction to old versus new media
T1  - Mедијска зависност: стари и нови медији
IS  - 2
VL  - 56
UR  - https://hdl.handle.net/21.15107/rcub_rifdt_2344
ER  - 
@article{
author = "Bojić, Ljubiša and Marie, Jean-Louis",
year = "2017",
abstract = "Two aspects of technologically driven civilization are evident:
availability of new media and interactivity. This study examines media
addiction on three levels: purpose of use, medium of choice and online
application utilized. Media addiction increases with those who use media
for fun as opposed to individuals who use media for information;
level of media addiction is higher with users of new media as opposed
to users of old media; more interactive and less practical online applications
such as social networks and chat are more addictive. When
looking into nature of new and old media it is possible to conclude that
media addiction may be related to number of senses grabbed by media
and media features, such as live broadcasting and interactivity. This
brings us to conclusion that future of media may be in employment of
additional human senses in its use.",
publisher = "Beograd: Institut za političke studije",
journal = "Srpska politička misao",
title = "Addiction to old versus new media, Mедијска зависност: стари и нови медији",
number = "2",
volume = "56",
url = "https://hdl.handle.net/21.15107/rcub_rifdt_2344"
}
Bojić, L.,& Marie, J.. (2017). Addiction to old versus new media. in Srpska politička misao
Beograd: Institut za političke studije., 56(2).
https://hdl.handle.net/21.15107/rcub_rifdt_2344
Bojić L, Marie J. Addiction to old versus new media. in Srpska politička misao. 2017;56(2).
https://hdl.handle.net/21.15107/rcub_rifdt_2344 .
Bojić, Ljubiša, Marie, Jean-Louis, "Addiction to old versus new media" in Srpska politička misao, 56, no. 2 (2017),
https://hdl.handle.net/21.15107/rcub_rifdt_2344 .