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Pržulj, Živka

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  • Pržulj, Živka (1)
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Affirmation of Principles and Improved Corporate Governance in Serbia - Business Ethics and Corporate Social Responsibility

Pržulj, Živka; Radovanović, Bojana

(Coimbra : Faculty of Economics of the University of Coimbra, 2012)

TY  - CHAP
AU  - Pržulj, Živka
AU  - Radovanović, Bojana
PY  - 2012
UR  - http://www.library.ien.bg.ac.rs/index.php/zb/article/download/473/426
UR  - http://rifdt.instifdt.bg.ac.rs/123456789/1523
AB  - The aim of this chapter is to examine whether corporate governance in Serbia is
based on affirmation of responsible and ethical conduct. The concept of corporate
governance refers to the system by which companies are managed and controlled in
order to generate long term economic value for its shareholders, while respecting the
interests of stakeholders and society as a whole. Companies’ responsibility towards
their stakeholders is recognized as a principle of good corporate governance. In this
chapter, we present results of the poll on the managers’ attitudes towards business
ethics and corporate social responsibility in Serbian business environment. We found
out that managers are uniformed in the belief that companies have responsibilities
towards their stakeholders: employees, business partners, suppliers, customers,
community and environment. In addition, they are of the opinion that ethical
behaviour and business success could go along, and also that immoral conduct is not
justified in business. Nevertheless, most of examined managers see current business
environment in Serbia as an uncompromising struggle. We can conclude that while
managers’ attitudes towards business form a solid basis for the affirmation of
principles and improved corporate governance, the perception of business
environment as an uncompromising struggle indicate that current business practice
in Serbia, in fact, hinder ethical and responsible conduct and reflect its opposite.
PB  - Coimbra : Faculty of Economics of the University of Coimbra
T2  - Managing Structural Changes: Trends and Requirements
T1  - Affirmation of Principles and Improved Corporate Governance in Serbia - Business Ethics and Corporate Social Responsibility
SP  - 346
EP  - 359
ER  - 
@article{
author = "Pržulj, Živka and Radovanović, Bojana",
year = "2012",
url = "http://www.library.ien.bg.ac.rs/index.php/zb/article/download/473/426, http://rifdt.instifdt.bg.ac.rs/123456789/1523",
abstract = "The aim of this chapter is to examine whether corporate governance in Serbia is
based on affirmation of responsible and ethical conduct. The concept of corporate
governance refers to the system by which companies are managed and controlled in
order to generate long term economic value for its shareholders, while respecting the
interests of stakeholders and society as a whole. Companies’ responsibility towards
their stakeholders is recognized as a principle of good corporate governance. In this
chapter, we present results of the poll on the managers’ attitudes towards business
ethics and corporate social responsibility in Serbian business environment. We found
out that managers are uniformed in the belief that companies have responsibilities
towards their stakeholders: employees, business partners, suppliers, customers,
community and environment. In addition, they are of the opinion that ethical
behaviour and business success could go along, and also that immoral conduct is not
justified in business. Nevertheless, most of examined managers see current business
environment in Serbia as an uncompromising struggle. We can conclude that while
managers’ attitudes towards business form a solid basis for the affirmation of
principles and improved corporate governance, the perception of business
environment as an uncompromising struggle indicate that current business practice
in Serbia, in fact, hinder ethical and responsible conduct and reflect its opposite.",
publisher = "Coimbra : Faculty of Economics of the University of Coimbra",
journal = "Managing Structural Changes: Trends and Requirements",
title = "Affirmation of Principles and Improved Corporate Governance in Serbia - Business Ethics and Corporate Social Responsibility",
pages = "346-359"
}
Pržulj, Ž.,& Radovanović, B. (2012). Affirmation of Principles and Improved Corporate Governance in Serbia - Business Ethics and Corporate Social Responsibility.
Managing Structural Changes: Trends and RequirementsCoimbra : Faculty of Economics of the University of Coimbra., null, 346-359. 
Pržulj Ž, Radovanović B. Affirmation of Principles and Improved Corporate Governance in Serbia - Business Ethics and Corporate Social Responsibility. Managing Structural Changes: Trends and Requirements. 2012;:346-359